William Powers Email & Phone Number

Lake Forest

• Led, developed, and directed the successful launch of www.buyyourties.com on three major selling platforms including Amazon, Walmart, and eBay; $1.1-1.2 million dollars in sales annually.• Worked directly with Amazon, Walmart, and eBay on an ongoing basis to ensure effective customer feedback channels to meet each of the platforms required customer service matrix.• Developed and implemented new customer service policies and procedures resulting in a 10% reduction in customer complaints.• Collaborated with our supply partners in China in the manufacturing and shipping logistics of our product lines.• Improved product delivery timelines to increase customer satisfaction and retention by analyzing and separating all orders into specific regions in order to find the most cost-effective shipping rates.• Implemented innovating marketing strategies such as SEO, Retargeting, and PPC which resulted in increased brand awareness and increased sales penetration and overall sales of new products by over 60%.• Executed weekly, monthly, and quarterly analysis in order to recognize new business opportunities, build strategic objectives, and design tactical plans which resulted in a 30% increase in new customers.• Analyzed over 50 product lines and how they were selling with the goal of determining pricing strategies, to stay competitive within the marketplace, and to generate profit.• Processed orders into T-hub operating system From Amazon, Walmart, and eBay for Integration of orders into QuickBooks Pro.

San Juan Capistrano, California, United States

• Expanded networking opportunities and increase sales through strategic participation in Magic, the largest U.S. Clothier Trade Show in the United States.• Monitored, maintained, and improved product availability by adherence to production schedules which increased sales by 10-15% year-over-year as a result.• Implemented a bar code inventory system which helped order packers improve productivity by 15% year after year while reducing mistakes.• Interacted with new and potential Textile vendors to source resources globally including China and South Korea.• Effectively worked with planning teams and production management to maintain product availability to fulfill customer orders. • Built and maintained close relationships with our customer base to better understand their explicit needs and opportunities; provide tailored solutions as a result. • Serviced over 200 accounts including customer service, sales and collections for each account resulting in 95% customer satisfaction.