Head Of Trading Product
Current
Jun 2023 - Present
AeroLeads people directory · profile
Will Morse Email & Phone Number
Head of Trading Product | Agile Project Management, Agile Application Development
at
RokkerX
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 100%
Current company
Role
Head of Trading Product | Agile Project Management, Agile Application Development
Location
Barcelona, Catalonia, Spain
Who is Will Morse? Overview
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Quick answer
Will Morse is listed as Head of Trading Product | Agile Project Management, Agile Application Development at RokkerX, based in Barcelona, Catalonia, Spain. AeroLeads shows a matched LinkedIn profile for Will Morse.
Will Morse previously worked as Head of Trading Product at Rokkerx and Head of Trading Development at Pragmatic Play. Will Morse holds Bachelor Of Applied Science (Basc), Criminology from The University Of Hull.
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RokkerX
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Profile bio
About Will Morse
Conscientious professional with 23 years experience in the sports betting industry. A highly organised and efficient individual, whose thorough and precise approach to projects yields excellent results. Originally starting in retail shops then progressing into a head office web content management and operations role. Learning sportsbook structure in the early days of the online gaming boom led to looking for ways to improve and automate the content management and publishing structure. This in turn was a natural progression toward a role in the Trading area of the business, learning factors around odds compilation and trading process. The two areas then combining to a natural progression into product ownership as the industry moved towards bespoke trading platforms driven with in house pricing models. Recent achievements within current role include the implementation of multiple sports betting opportunities in house and 3rd party, covering specifics from the Trading UI to the display to customer on front end. Having worked on several implementations of building internal sports models into an automated pricing solution within roles. More recently have ran projects on developing consolidated risk systems for multi brand and channel gaming groups in addition to exchange driven and GPS driven Horse pricing platforms.Experienced in leading development of product throughout the stack, from trader facing platform, to backend settlement implementations and front end digital market presentation over various projects including:Continuous settlementBet Acceptance toleranceCashoutCashout toleranceOddsboostBetbuilderDynamic line cashoutIn-play price throttlingGlobal Risk applicationConsolidated Field book integrationsIn-play Horse pricing systemsEsports robotrader and offer
Listed skills include Online Gaming, Online Gambling, Gaming Industry, Trading, and 23 others.
Current workplace
Will Morse's current company
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10 roles
Will Morse work experience
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Head Of Trading Development
Jun 2022 - Jun 2023
Senior Product Manager - Trading Automation
• Planned in the migration of the companies first model migration into cloud, establishing blueprint and reusable architecture for all follow up model integrations • Devising strategy for reformation of sportsbook structure to tailor for Domain specific offer (inc compliance)• Leading product onboarding process for green development teams across the business with module training on industry, sportsbook offer, operations and trading specifics• Addition of projects and quick wins to Roadmaps for business and customer facing improvements, specifically regarding big reductions in bet failure and turnover improvements• Management of 3rd party data feeds for platform integration (data, scout, pricing)• Using experience in product, planning and process to maximise teams working on establishing in house pricing models to improve market offer, volume and accuracy and roll this across teams in organisation• Leading improvement in requirement specification and articulation within Trading backlogs and ceremonies• Specifications for project on Asian Market application to football product base
Sep 2018 - Jun 2022
Trading Technology & Applications Manager
• Leading the ideation, technical development, and launch of innovative products• Roadmap and budget planning• Champion of Agile methodology rollout to business• Development of a GPS based in-play pricing system as long strategic project• Rolled out an Exchange based tactical pricing solution• Engagement and education of the 3rd party development house launching new partnership for development of all Trading platform technologies
Nov 2017 - Sep 2018
Trading - Lead Product Owner
● Headed up key transition projects during the Ladbrokes Coral merger process● Organisation of quarterly preparation of roadmaps for all trading streams in relation to SAFE PI planning ● Matrix Management of several project teams, both internal and 3rd party● Continuous improvement of inter-departmental communication and process across the new business● Management & Mentoring of Junior Product Owners
May 2016 - Nov 2017
Trading Development - Product Owner
● Defining MVP achievable to target deadlines● Taking responsibility for the Product Owner’s part in the relevant ceremonies and ensuring availability for the product team day-to-day to answer questions, addressing any blockers andprovision of product vision / guidance● Articulating product specifics, requirements and outputs to development teams and business analysts● Business Approver for Trading/Product downtime across entire digital and retail business in CAB● Working with the stakeholders and product team to agree candidates for release, communicating plans and progress to the business● Defining and analysing metrics that inform the success of product
Jul 2015 - May 2016
Senior Trader
● Trading high profile live matches in-play● Risk Management● Management of football trading desk● Monitoring of customer betting patterns and profiling● Customer Analysis and fraud detection● Day to day scheduling/management of Junior traders and football product● Algorithmic and UI testing
Apr 2010 - Jul 2015
Football In-Play Trader
● Responsible for training new staff and updating training documentation and procedures● Creation of CSVs to increase efficiency and accuracy of team delivery● In- play Trading of live event derivative markets● Involved in UAT, user documentation and training of all production and trading teams on new trading software platform rolled out to company
Jun 2007 - Apr 2010
Egaming Operator
● Ensuring betting opportunities, released by Trading, are made available on the website, Mobile, Call Centre and all other downstream systems● Maintaining liabilities and thresholds in accordance to limits set by Trading● Managing content on website/mobile ensuring a smooth and efficient customer experience
Sep 2005 - Jun 2007
Shop Supervisor
• Providing weekly cover for permanent Shop Managers• Key team player providing management cover for up to eight branches• Providing relief cashier/settlement services to a number of branches
Jun 2001 - Jul 2005
1 education record
Will Morse education
FAQ
Frequently asked questions about Will Morse
Quick answers generated from the profile data available on this page.
What company does Will Morse work for?
Will Morse works for RokkerX.
What is Will Morse's role at RokkerX?
Will Morse is listed as Head of Trading Product | Agile Project Management, Agile Application Development at RokkerX.
Where is Will Morse based?
Will Morse is based in Barcelona, Catalonia, Spain while working with RokkerX.
What companies has Will Morse worked for?
Will Morse has worked for Rokkerx, Pragmatic Play, Derivco Sports, Sis Ltd, and Ladbrokes Coral.
How can I contact Will Morse?
You can use AeroLeads to view verified contact signals for Will Morse at RokkerX, including work email, phone, and LinkedIn data when available.
What schools did Will Morse attend?
Will Morse holds Bachelor Of Applied Science (Basc), Criminology from The University Of Hull.
What skills is Will Morse known for?
Will Morse is listed with skills including Online Gaming, Online Gambling, Gaming Industry, Trading, E Commerce, Jira, Agile Methodologies, and Football.
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