William Brown Email & Phone Number

Dayton, Ohio, United States

I am a key member of the marketing team, focusing on enhancing our online presence and lead generation. My work is geared towards optimizing digital marketing strategies, from search engine optimization and paid campaigns to social media engagement and content creation.🔹 Key ResponsibilitiesSEO (Search Engine Optimization): Conduct in-depth keyword research and implement effective on-page and off-page SEO strategies to boost our website's ranking and online visibility.SEM (Search Engine Marketing): Manage and optimize pay-per-click advertising campaigns, ensuring efficient use of budget while driving search traffic to our website.Social Media Marketing: Develop and execute social media campaigns across platforms like Facebook, Instagram, and LinkedIn aimed at community engagement and brand awareness.Digital Content Creation: Co-produce engaging blog posts, articles, and other marketing materials to resonate with our target audience. Collaborate with graphic designers and video producers for multimedia content.Training and Skill Development: Lead regular training sessions for real estate agents, focusing on new digital marketing tools and strategies. Keep the team updated on industry trends and best practices.Analytics and Reporting: Monitor and analyze key performance indicators using tools like Google Analytics, providing actionable insights for data-driven decision-making.🔹 Skills and ToolsDigital MarketingSEO & SEMSocial Media MarketingDigital Content CreationTraining & Skill DevelopmentGoogle AdsGoogle AnalyticsBack at YouMoxiWorksSpyfuMarq

Dayton, Ohio, United States

Assisted the media team in the development of proposals and digital ad campaigns by conducting audience segmentation, competitive research, and keyword research. Provided search engine optimization, search engine marketing (Google Ads), social media marketing (LinkedIn), and analytics and reporting to industrial and technical clients across their paid campaigns. Key Accomplishments:Assisted in developing a website migration plan to merge 3 websites by producing a spreadsheet with 50 title tags, meta descriptions, H1s, 1-3 focus keywords, and more for a client in the biopharma industry.Assisted media team in driving a 15%+ increase in inquiries Y/Y for a client in the industrial equipment industry.

Springfield, Ohio, United States

Implemented and supported the organization's marketing & communications initiatives to meet business objectives across the organization's many lines of business. Areas of focus:Social Media - Facebook, Instagram, LinkedIn, & Twitter for 2 brands - The Abilities Connection and Fresh Abilities with an engagement rate of 7% or more.Paid Ads - Social Media & Search (including Google Ads Grant management).Web Development - Managed maintenance and content updates, as needed on TACind.com & FreshAbilities.com.Search Engine OptimizationContent Development - Planned and produced digital content for distribution across range of tradition and digital channels for B2B and B2C audiences, including website copy, social media posts, flyers, case studies, graphic design, audio, videography, and photography.Email Marketing - Drafted and sent out TAC Weekly & Fresh Abilities Loyalty Program emails; achieved an open rate of 38% or better.

Dayton, Ohio Area

I provide consultation on communications strategy and implementation for businesses and non-profit organizations. I develop outreach plans that include audiovisual technology, social media initiatives, email marketing, online marketing, web presence, special events, fundraising, and marketing strategies. Key Accomplishments:Achieved measurable results for various clients on more than 15 projects. Supported six clients in raising a total of $55K+.

United States

Create and implement social media strategies that increase engagement with prospective organization members. Coordinate email marketing campaign to build membership and boost fundraising efforts. Establish and maintain communication with members, contributors, and email subscribers. Maintain email list with 680 addresses. Key Accomplishments:Increased social media following to 500 in three months.Boosted organic social media engagement by 1.2K.

United States

Create and implement social media strategies that increase engagement with prospective organization members. Coordinate email marketing campaign to build membership and boost fundraising efforts. Oversee day-to-day operations and business development. Establish and maintain communication with members, contributors, and email subscribers. Maintain email list with 680 addresses. Key Accomplishments:Promoted to Director after first year for exemplary performance.Collected donations totaling $36.2K within one year.Initiated search for partnership with larger, nationally recognized organization.

Yellow Springs, Oh

Collaborated with key players to organize audiovisual technologies for the College’s Commencement 2019 ceremony.Key Accomplishment:Collaborated with a team of 5 to organize audiovisual technologies for live and online video stream audiences.

Yellow Springs, Oh

Produced radio spots for broadcast on WYSO for NPR’s Senior Voices Program. Coordinated with producers to contribute 47 oral history pieces, both for broadcast and the Dayton Metro Library digital archive.The program was a collaboration between the Dayton Metro Library, Rebuilding Together Dayton, and WYSO. It was funded by the Del Mar Healthcare Fund of the Dayton Foundation. Marilyn Nagle: http://wyso.org/post/senior-voices-marilyn-nagleDan Nagle: http://wyso.org/post/senior-voices-dan-nagle

Foundry Theater At Antioch College

Collaborated with key players to organize audiovisual technologies for the College’s Foundry Theater and performing arts program and other college-sponsored events or venue contracts over 2+ years.Key Accomplishment:Co-coordinated 20+ sponsored events & venue contracts.

Yellow Springs, Oh

I operated high capacity equipment and sequencing for integrated farm-to-table dining services. I integrated a more organized and efficient workflow.

Yellow Springs, Oh

As part of the college's Media Arts Program/ Media Services department, I collaborated with key players to organize audiovisual technologies for college-sponsored events and educational spaces throughout the campus. This included aiding in campus-wide media support requests, set up and break down for events, special technology needs for instructional time, managing media workflow, storing and archiving media, and coordinating media gear.Key Accomplishment:Partnered with key players to redevelop the Foundry Theater into a performance space and venue in 3 months.

Yellow Springs, Ohio, United States

I created a self-designed undergraduate research experience in partnership with the director of the Coretta Scott King Center at Antioch College. I video interviewed cohorts of students, staff, and faculty on their different concepts of diversity, as a snapshot of campus culture and a tool to spin-off campus programming with the Center. I successfully navigated the IRB process, learned a great deal about field recording (lighting, sound, interview skills), and refined my production workflows.

Yellow Springs, Oh

Collaborated with management and key players to script and film a variety of media productions for clients, including 3M, Premier Health, Antioch College, and Tungsten Network. Devised communication strategy to launch campaign through which 289 supporters pledged $19K+.

Bachelor'S Of Arts, Media Arts

Activities and Societies: Horace Mann Fellow, Diversity CommitteeBachelor of Arts degree candidate - Completed 160 credits towards a B.A..

Bachelor Of Arts, Communications

Bachelor of Arts degree candidate - BA in Communications with a concentration in New Media. COM 127 - Introduction to Communication COM.

Associates, Science

Activities and Societies: Student Government Association - Secretary/ TreasurerAn Associates in Science in General Studies in preparation.

Advanced Regents Diploma, General Studies