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I am a customer obsessed, empathetic, agile, and data informed storyteller who delivers results. I nimbly move between building and prioritizing a robust product roadmap that ties to the company vision and strategy, communicating that product vision and defendable value proposition, interviewing customers, constructing business plans and ROI analysis, analyzing product data, writing market requirements and aligning teams around them, providing insights on the completive landscape, creating compelling product messaging and collateral, driving Go-To-Market activities, supercharging the sales team, and, ultimately, igniting attraction and retention by delivering products and materials that delight customers.Current topics that intrigue me: anti-fragility, leading without authority, experience led design, Omni-channel, continuous discovery, customer onboarding, driving to product outcomes not business outcomes, being agile in a non-agile environment, being a better listener, coffee culture, coaching youth lacrosse, cutting perfect mitered corners, bike maintenance, growing a lush lawn
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Sr. Product ManagerPrecorKirkland, Wa, Us -
Sr. Product ManagerPeloton Interactive Dec 2011 - PresentNew York, UsDelivering personalized fitness experiences to help people lead the lives they desireDrive growth and profitability of all products under my management by building a roadmap vision and strategy based on data and insights. From there I create market requirements that highlight the customer problems that must be solved and work with Engineering to ensure the product designs match the customer need. Finally, I work cross-functionally to create and execute go-to-market plans and programs.Products in my portfolio: Vertical cardio products, premium Android touchscreen consoles (hardware and software), value priced LED cardio consoles, wireless technologies, media products, and asset management devices and tools.Portfolio management: I look at the data, interview users and stakeholders, analyze the market and external factors, and work with the business to fuel growth and profitability of the products that create 60% of Precor revenue.Roadmap: Create and drive 3 year vision of touch screen console technology, streaming and traditional media products, and new services that will improve profitability and build new revenue streams. Marketing: Design and deliver global training and marketing materials built to improve our global sales team solution selling approach, and deliver qualified customer leads by having them ask Precor for more information about how the product helps their business and members.Vendor Management: Manage key supplier, network, and media partnerships and contracts. -
Sr. Manager, New ProductsDirectv Sep 2006 - Dec 2011El Segundo, Ca, UsPremier satellite television provider of live and on-demand video entertainmentSR. MANAGER – NEW PRODUCTS (2009 – 2011)Assemble and lead cross-organizational teams responsible for productizing core technologies. Author detailed product requirements documentation (PRD). Manage and measure product development and delivery goals against rollout schedules and go-to-market strategies. Oversight of vendor relationships including production, deliverables and standards.* Championed enterprise project generating incremental $300K monthly. ROI in 5 months* Lead team tasked with increasing internet connected homes by 100% over 12 months* Created $9MM annual savings by optimizing packaging and delivery of receivers and remotes* Collaborated on training materials for 30,000 agents and technicians* Chair cross-functional New Product Introduction team, reporting directly to EVP of OpsMANAGER – NEW PRODUCT INTRODUCTION (2006 – 2009)Manage development and implementation of niche hardware products and the introduction of new set-top-boxes. * Launched first portable integrated satellite TV system* Defined go-to-market strategy for NFL branded remote controls* Implemented next gen HD/HDDVR STB resulting in $38MM in operations savings* Drive introduction of new cartons and manuals, ensuring quality standards were met -
AssociateVenature Capital And Consulting Apr 2005 - Oct 2005Consulting firm dedicated to small business growth in media, technology and real estate. Created sales strategies, operations road maps, SWOT and risk analysis, and financial models. Also responsible for market research, staffing and technology assessment. -
Sales Engineering Manager | Implementation Manager | Manufacturing ManagerTerabeam Sep 1998 - Jun 2003UsPoint-to-point millimeter wave laser communications company solving the “last mile” problemRapid promotion at point-to-point laser communications company focused on creating metropolitan area networks and corporate LAN solutions to solve the last mile problem. Hired to maintain the corporate proof of concept demonstration, quickly mastered technology, and progressed up through varied operational roles.SALES SUPPORT MANAGER (2001-2003)* Managed all deployment projects - pre-sale through post-installation* Technical assessment, analytic reporting, consultation, design, installation and training* Supported $2MM in sales - Tier 1 carrier (AT&T, Nextel, Sprint) installations and support* International (China), domestic carriers, enterprise, and VARsMANAGER – NETWORK ROLLOUT (1999-2001)* Managed team of 6 that reduced cost by 80% and time by 60%* Managed Projects across 7 different functional groups* Primary liaison between operations and engineering for quality, design and deploymentPROJECT MANAGER – STRATEGIC EVENTS (1998-1999)* Designed training courses and authored training materials – optical design and troubleshooting* Managed special events and trade shows during company rollout* Managed the design and implementation of first corporate demonstration facility* 300 plus demonstrations lead to over $500MM of investment capital
Will Ostrander Skills
Will Ostrander Education Details
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Pepperdine Graziadio Business SchoolMaster Of Business Administration - Mba -
University Of WashingtonEnglish -
The Story Skills WorkshopSeth Godin'S Akimbo Workshops
Frequently Asked Questions about Will Ostrander
What company does Will Ostrander work for?
Will Ostrander works for Precor
What is Will Ostrander's role at the current company?
Will Ostrander's current role is Sr. Product Manager.
What is Will Ostrander's email address?
Will Ostrander's email address is wi****@****cor.com
What is Will Ostrander's direct phone number?
Will Ostrander's direct phone number is +1.425.486*****
What schools did Will Ostrander attend?
Will Ostrander attended Pepperdine Graziadio Business School, University Of Washington, The Story Skills Workshop.
What skills is Will Ostrander known for?
Will Ostrander has skills like Cross Functional Team Leadership, Go To Market Strategy, Product Management, Product Lifecycle Management, Training, Process Improvement, Sales Operations, Program Management, Leadership, Project Management, Telecommunications, User Experience.
Who are Will Ostrander's colleagues?
Will Ostrander's colleagues are Michael O., Mahmoud Rahmeh, Robert Kearney, Rose Mansfield, Miles Rimell, Kevin King, Joann Lee.
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