Xavier Milà Moreno Email & Phone Number

- Leading the category management team (8 people)- Ensuring the proper functioning of the team and all its categories - Reporting to the management team the evolution of the categories (sales, stock and margin objectives)- Coordinate with the different teams for the execution of the strategic plan (marketing, purchasing, IT, web)- Responsible for the turnover and profitability of third-party brands- Follow-up and control of the company's general objectives

Barcelona, Cataluña, España

-Responsible for the food category (dry and fresh) -Responsible for the launch of the fresh category-Main interlocutor with suppliers for their correct growth and positioning on our website -Margin set up, control and analysis -Stock Management-Responsible for sales by brand and monthly budget. -Negotiation and execution of sales contracts, commercial conditions and marketing investment from suppliers. -Introduction of new products on the website (assortment, pricing, communication, sales and promitons) -Implementation of pricing strategy and positioning of partner brands-Performing monthly promotional plans-Close relationship with all departments to execute the strategy set with the brands (IT, Marketing, Finance and Warehouse)

Barcelona Y Alrededores, España

Managing the Toys and Electronics product category:-Direct contact with manufacturers-Establishing the proper pricing based on competition analysis, market situation and seasonality-Developer of the promotional calendar for the brands -Responsible for the stock analysis and purchase activity-Objectives based reward per brand ( responsible for the brand's sales per month)-Constant collaboration with the Marketing and Communication departments to define the brands positioning-Collaborating with frond end to fine tune product visualization

Madrid

-Complete analysis of clients and leads activity (Research on shareholders, owners, Board of Directors, turnover and profit, their clients and suppliers…)-Exploring market opportunities, identifying new prospects and pitching new clients-Maintaining institutional relations and creating agreements-Follow up clients and all deals-Promoting the expansion of the company by securing new clients and projects-Assist in the accomplishment and airing of country documentaries-Work together with editor to guarantee clients' needs-Follow sales procedures and conditions-PR visits to companies and government agents

Barcelona Y Alrededores, España

-Collaborated with the Marketing Department, in its various functions:product development and brand communication (press releases, web...)giving support to Product, Brand and Area Manager; and statistical analysisand market data to support the Marketing direction.-Sales and Stock analysis -Contribute to the packaging of 5 successful new products and managethe development of them -Manage photo sessions of a new product

Esade-Business School, Universitat Ramon Llull, Master Of Science In Marketing Management.

Brand Management Marketing Research Decisions in Marketing Go-to-Market Strategies Business in Society Strategic Sales Management.

International Study Tour: Olympic Games In Rio, Fgv-Ebape (Rio De Janeiro, Brazil)

Exchange, Business Administration & Management

Public Policy Analysis Health Economics Macroeconomic Policy Environmental Economics and Sustainable Development Economic Analysis.

Bachelor In Business Administration