Yael Arami Email & Phone Number

Tel Aviv-Yafo, Il

Managing lifestyle brand campaigns, localization, and adaptation from the global brand team to the local markets. Acting as POC for local market needs and translating local requirements of campaigns while using as a brand keeper. Managing end-to-end creative development of market-specific digital & and retail channel toolkits including country adapts. Briefing and managing creatives across international hubs. Working with globally supplied creative to adapt and deliver ATL paid media campaigns. Planning and adjusting forecasting with information received by the client working closely with Resource Management, Product Line, and Account Direction, and managing assigned studio members (designers) end-to-end production.

Led, planned, and implemented B2B and B2C marketing strategies for different products to include multi-channel marketing activities, brand development, events, collaborations, advertising, and social media. Created, optimized, monitored, and analyzed campaigns. Grew sales through a marketing strategy focused on young families, returning visitors, customer clubs, and collaborations. Overview of the branding process and implementation. Created large-scale events. Built a new website and significantly grew social media followers. Led recruitment campaigns to support recruitment efforts.

Developed the company’s annual marketing strategy and implemented daily marketing and advertising activities including budgets, collaborations, promotions, large scale events, cross-department collaboration and affiliates

A startup company that specializes in importing and developing beveragesManaged the campaign production, budgets and media acquisition, promotional Activities and PR

Worked with clients to develop their unique brand, from strategy and creative to implementation and managed various advertising campaigns such as catalogs, sales points, promotions, conferences etc.

Managed large advertising budgets on various campaigns and Managed and influenced relationships with key partners and customers.

Master'S Degree, Business Administration

Bachelor'S Degree, Economics And Communication