Shuang Zhao

Shuang Zhao Email and Phone Number

General Manager @
Shuang Zhao's Location
Shanghai, China, China
Shuang Zhao's Contact Details

Shuang Zhao work email

Shuang Zhao personal email

About Shuang Zhao

• A marketing & communications professional with outstanding chemical background, communications skills, marketing expertise and strategic thinking.• Lean Six Sigma Blackbelt• Both AGENCY and INHOUSE experience with broad visions.• Attractive personalities: adaptability, reliability, creativity.• Multidisciplinary educations: chemical engineering, chemistry, biophysics, biochemistry, biochemical- technology.• In-depth knowledge on the chemical industry and the passion for B2B industry. • Well-trained skills on teamwork, leadership and communications.• Globally minded with multicultural and multinational background.

Shuang Zhao's Current Company Details
HonoRun Chemicals

Honorun Chemicals

General Manager
Shuang Zhao Work Experience Details
  • Honorun Chemicals
    General Manager
    Honorun Chemicals Mar 2018 - Present
    Shanghai
  • Commnow
    Content Director
    Commnow Jan 2017 - Present
    Shanghai
  • Bsaz Biotech
    Head Of China Hub Division
    Bsaz Biotech Nov 2015 - Nov 2016
    Hangzhou
  • Polyone
    Industry Manager, Wire & Cable
    Polyone Mar 2015 - Sep 2015
    Shanghai
    • Drive Profitable growth, Gross margin targets as a percentage of sales, Gross margin percentage expansion, Vitality index growth through various marketing activities.• Track and measure key market trends, customer needs, competitive position and delivery on specialization strategy in order to identify new ideas and opportunities for growth • Ensures industry sales records are analyzed and performance is evaluated against sales targets. Track W&C funnel performance and provide support to sales team as needed. • Establishes and implements overall W&C marketing goals and formulates short and long-term marketing strategies• Develop and lead effective marketing campaigns & activities including product promotions, technical literatures, advertising programs, and technical presentations, with the support from mar-com team • Develop market research, situational analysis, EVE tools, mar-com plans (with support from mar-com team), etc. as needed• Ensures customer and PolyOne sales personnel receive continuous support in the form of up-to-date product application technology communications & trainings• Develops contacts with major customers and suppliers. Conducts sales calls to maintain customer contact, promotes sales efforts, evaluates market trends, and develops business at target accounts• Attends various trade/organization functions to develop business contacts and gather market information
  • Polyone
    Lean Six Sigma Black Belt
    Polyone Feb 2013 - May 2015
    中国 广东 佛山
    • Lead key LSS projects o New application translation process Developed new application translation process Coordinated with BB in Europe and North America to start in developing the global translation process  Delivered significant number of application translation closes with high margin, within specialty platform and in focused application segments, achieving estimated annual revenue of US$6M  Developed target build of US$28Mo Improve process flow in Shenzhen Warehouse• Identify opportunities for improvement using business metrics and lead/consult on improvements through all stages of the Lean Six Sigma process• Lead cross functional teams to effectively deliver expected impact• Act as Master Black Belto Mentor all SEM LSS projects and track/report project status, target to achieve pre-set OI saving goal o Develop improvement initiative timelines, key milestones and resource needs for all LSS projects in SEM Asiao Provide suggestions in selecting LSS projects in SEM Asiao Provide suggestions in selecting GB class candidateso Facilitate in all LSS trainings, include GB, YB and Kaizen Leader class• Assist in global LSS projects
  • Polyone
    Marketing Communications Manager, Asia And Global Marcom Manager, Wire & Cable And E&E
    Polyone Aug 2010 - Feb 2013
    • Initiate, prepare and implement communications plans for Asia/Pacific. The communications matters including press releases, trade shows, advertisements, websites, public media, and customer relation enhancement are all under the responsibilities of this position. Budget planning and management is also included. • Responsible for developing and leading marketing communications strategy to establish and grow a differentiated position within the E&E and Wire & Cable markets globally, supporting the company’s Specialization and Globalization strategy.• Serve as the representative of the global corporate marketing team to coordinate the BU marketers to present all the 6 BUs as total PolyOne solution to target audience. • Facilitate Global Marketing Communications by actively participating in the team discussion and serve as the representative from Asia to provide the necessary input. • Serve as the lead contact in Asia for the translation and maintenance of Chinese version of PolyOne website and industry microsites. • Apply PolyOne global visual standards to all corporate marketing communication projects. Ensure all marketing materials that are created adhere to the same standards used by PolyOne as a company.• Identify all key trade shows that can add value to PolyOne and serve as the focal point for organizing trade shows in Asia. • Maintain and update BU literatures related to marketing communication including product brochures, marketing tools, etc. Help BUs to develop a full set of literature and communication kits.• Work with various BU’s to define and update key marketing reports by industries, applications, geographic areas.• Define key competitors with each BU Head for the build-up and maintenance of the data base on competitors via routine survey on competitor’s activities by searching public information, journals, trade shows, and industry news.• Build strong public relationships with Customers and Business Partners.
  • Emg (The European Marketing Group)
    Account Manager
    Emg (The European Marketing Group) Jan 2010 - Aug 2010
    - Make yearly communication strategy and plan for client- Serve as contact person for corporate and BU relations to maintain and enhance the corporate image of the clients.- Edit internal and external newsletter in both English and Chinese. - Maintain ongoing communication with key trade media in the category of chemicals, coatings, plastics and rubbers, automotives, medicals, materials, etc. and the mainstream media such as business & financial media, and TV. - Copywrite press release and feature story in both English and Chinese.- Media planning and media buying.- Organize events such as press conference, opening ceremony, customer day, etc.- Trade show management and support.- Assist client in maintaining relations with key government officials and associations. - Budget management. - Create and manage CSR (corporate social responsibility) programs.- Conduct media training for high level management executives.
  • Emg (The European Marketing Group)
    Senior Account Executive
    Emg (The European Marketing Group) Apr 2007 - Dec 2009

Shuang Zhao Skills

Marketing Communications Strategic Communications Public Relations Press Releases B2b Competitive Analysis Marketing Corporate Communications Plastics Internal Communications Polymers Copywriting Strategy Market Development Product Marketing Newsletters Trade Shows Advertising Coatings Brochures Six Sigma B2b Marketing Management Media Relations Leadership Market Research Event Management Social Media Media Planning Chemical Engineering Editing Marketing Management Corporate Social Responsibility Social Media Marketing Digital Marketing Marketing Strategy Press Conferences Media Buying Translation Trade Media Relations Lean Management Content Marketing Crm Salesforce.com Dmaic Biophysical Chemistry Integrated Marketing Brand Management Lean Six Sigma 营销战略

Shuang Zhao Education Details

Frequently Asked Questions about Shuang Zhao

What company does Shuang Zhao work for?

Shuang Zhao works for Honorun Chemicals

What is Shuang Zhao's role at the current company?

Shuang Zhao's current role is General Manager.

What is Shuang Zhao's email address?

Shuang Zhao's email address is wi****@****ail.com

What schools did Shuang Zhao attend?

Shuang Zhao attended Imprs-Cmb International Max Planck Research School In Chemical And Molecular Biology, Universität Dortmund, 荷兰代尔夫特理工大学, 大连理工大学, Shenyang No. 120 Middle School.

What skills is Shuang Zhao known for?

Shuang Zhao has skills like Marketing Communications, Strategic Communications, Public Relations, Press Releases, B2b, Competitive Analysis, Marketing, Corporate Communications, Plastics, Internal Communications, Polymers, Copywriting.

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