Jennifer Zuber (Pearson) Email and Phone Number
As a seasoned marketing professional with dual roles in SaaS technology and entrepreneurship, I thrive in the dynamic worlds of product marketing and business ownership. Currently, I serve as a Product Marketing Manager at SAS, a trusted leader in analytics. I am also proud to be a proud part owner of Point Electric LLC, a residential and commercial electrical service provider, where I oversee our comprehensive marketing strategy as the company’s Marketing Director.My expertise lies in creating compelling websites, social media content, and writing blogs. I am also skilled in planning and executing large-scale events, developing highly successful marketing campaigns, and managing all vendor events for Point Electric LLC. What sets me apart is my relentless pursuit of excellence and willingness to embrace emerging trends like AI to ensure our strategies remain fresh and competitive.I am driven by a commitment to continuous growth in my career. At Point Electric LLC, we strive to build, lasting customer relationships through quality craftsmanship and exceptional customer care. When a problem arises with a light switch, outlet, or power outage, our goal is simple: to deliver the best quality service to our customers through every interaction. Just as you depend on your accountant, insurance company, or bank, our customers can rely on us as their go-to electrical service provider.Feel free to connect with me!
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Product Marketing ManagerSasChapel Hill, Nc, Us -
Sr. Associate Product Marketing ManagerSas Jul 2023 - PresentCary, North Carolina, United StatesLeveraging deep marketing expertise, I collaborate across our sales and marketing teams to drive market strategy, planning, messaging, and content, for sales enablement. With a focus on buyer insights, I define buyer personas and develop messaging to boost awareness and demand. Serving as a primary spokesperson, I deliver unique viewpoints to differentiate SAS in the market and engage with influential thought leaders, media, and analysts.My responsibilities span event planning, defining product positioning and marketing plans, identifying target audiences, and driving thought leadership initiatives, including articles, whitepapers, and speaking engagements. Additionally, I help with messaging around product launch strategies, monitor industry trends, and analyze competitor activity to inform SAS's market position. -
Sr. Associate Systems EngineerSas Mar 2023 - Jul 2023Cary, North Carolina, United States -
Associate Systems EngineerSas Jun 2020 - Mar 2023Cary, North Carolina, United StatesAt SAS, I contributed to successful sales opportunities from $100K to $3M across diverse industries. Collaborating with cross-functional teams, I developed account strategies and led customer meetings as the technical resource. I delivered tailored presentations and software demonstrations, supported POCs and RFPs, and created enablement materials for internal teams and customers. -
Partner & Marketing DirectorPoint Electric Llc Jun 2023 - PresentRaleigh, North Carolina, United StatesAs the Marketing Director at Point Electric LLC, I lead end-to-end marketing initiatives to elevate brand awareness, drive customer acquisition and retention, and boost sales. From building and managing our website to crafting effective paid advertising strategies, overseeing social media, partnering with local marketing agencies, and creating engaging content, I ensure our marketing efforts align with business goals.Learn more at www.pointelectricnc.com, follow us on Instagram @pointelectricllc, and find us on Facebook at www.facebook.com/pointelectricllc -
Digital Marketing Analyst - Paid SearchRoi Revolution, Inc. Jan 2020 - Apr 2020Raleigh-Durham, North Carolina AreaAt ROI Revolution, I contributed to a range of responsibilities in digital marketing, specializing in PPC for both B2B and B2C companies.My role involved analyzing campaign performance, translating data into actionable insights for strategy refinement, and assisting clients in meeting ROI expectations through ad copy testing and keyword analysis. Additionally, I implemented successful bidding strategies, managed keywords effectively, and continuously optimized ad text. Regular communication with clients ensured alignment on status, timelines, budgets, and performance reporting, while also providing competitive intelligence analysis. I crafted comprehensive keyword lists to drive qualified traffic to client websites and utilized statistical analysis to inform campaign decisions and recommendations. -
ConsultantCreative Marketing Solutions Agency Sep 2019 - Dec 2019Raleigh, North CarolinaAs a member of the Student-Run Marketing Agency (CMS) affiliated with NC State's American Marketing Association, I contributed to various projects for local companies and non-profits. My responsibilities involved evaluating client websites for enhancements, conducting market research and analysis, crafting social media strategies, generating content for posts, and executing email marketing campaigns. -
Part-Time Marketing SpecialistTelehealth Services Aug 2019 - Dec 2019Raleigh, North Carolina Area -
Digital Marketing InternTelehealth Services May 2019 - Dec 2019Raleigh-Durham, North Carolina AreaManaged marketing efforts for TeleHealth Services, creating engaging collateral for various platforms and overseeing social media presence. Handled Google Ads campaigns and utilized data analytics to identify growth opportunities. Conducted A/B testing on the website, implemented SEO strategies, and contributed to trade show coordination for effective brand representation. -
Customer Service RepresentativeRegus Jul 2016 - May 2019Raleigh-Durham, North Carolina AreaManaged daily operations at Regus centers, acting as the primary contact for clients and visitors. Oversaw center needs including phone calls, meeting room bookings, and office preparations. Organized networking events, created engaging content, and provided administrative support. Ensured center readiness for client visits and collaborated with the sales team to drive business growth.
Jennifer Zuber (Pearson) Education Details
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Cum Laude -
Cum Laude
Frequently Asked Questions about Jennifer Zuber (Pearson)
What company does Jennifer Zuber (Pearson) work for?
Jennifer Zuber (Pearson) works for Sas
What is Jennifer Zuber (Pearson)'s role at the current company?
Jennifer Zuber (Pearson)'s current role is Product Marketing Manager.
What schools did Jennifer Zuber (Pearson) attend?
Jennifer Zuber (Pearson) attended North Carolina State University, Genesee Community College.
Who are Jennifer Zuber (Pearson)'s colleagues?
Jennifer Zuber (Pearson)'s colleagues are Antonio Viviano, Kuba Sławiński, Sumithran Rasathurai, Samara Marshall, Christina Moore, Helene Sjöqvist, Manuela García Sánchez.
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