The objective of the EAA is to provide a professional association to academics and practitioners interested in advertising and its applications that will promote, disseminate and stimulate high quality research in the field.
The association particularly serves as a meeting and communication forum for its members. The highlight is the annual International Conference on Research in Advertising (ICORIA).
In order to strengthen the professional foundation of people involved in advertising research, the association has the following purposes:
To provide a larger international network in the field of advertising research
To provide a forum for research presentations and evaluations;
To provide publication outlets for high quality research
To support young researchers in the field of advertising
To foster a broad variety of methodological approaches and research issues in advertising research, and encourage cross fertilisation between approaches
To develop an agenda of research topics
Company Details
- Employees
- 3
- Founded
- -
- Industry
- Higher Education
- NAICS
-
Colleges, Universities, and Professional Schools
- Keywords
- Advertising, User-generated content, Interactive marketing, Persuasive communication, Brand placement, Social marketing.
- Competitors
- Journal of Current Issues and Research in Advertising, American Academy of Advertising, How to Master LinkedIn, Institute for Marketing and Customer Insight | IMC-HSG, Staatsanwaltschaft Wuppertal, Graduate Education Commission (AEJMC), Center of Excellence in Food, Tourism & Leisure (CoEFTL), Center for Persuasive Communication (CEPEC), Journal of Advertising, Strategic Communication Chair Group.
European Advertising Academy Questions
European Advertising Academy's website is https://www.europeanadvertisingacademy.org/
European Advertising Academy's LinkedIn profile is https://www.linkedin.com/company/eaa-icoria
European Advertising Academy has
3 employees.
View email and phone details for 3
employees at European Advertising Academy.
European Advertising Academy's industry is
Higher Education
European Advertising Academy's top competitors are
Journal Of Current Issues And Research In Advertising,
American Academy Of Advertising,
How To Master Linkedin,
Institute For Marketing And Customer Insight | Imc-Hsg,
Staatsanwaltschaft Wuppertal,
Graduate Education Commission (Aejmc),
Center Of Excellence In Food, Tourism & Leisure (Coeftl),
Center For Persuasive Communication (Cepec),
Journal Of Advertising,
Strategic Communication Chair Group.
European Advertising Academy's categories are Higher Education
European Advertising Academy's founding year is 2002
