Founded in 2007, First Insight transformed retail decision-making by combining AI, predictive analytics, and human insight. As a leader in human-AI collaboration for over 18 years, First Insight has empowered brands—including Under Armour, Woolworths, Family Dollar, Kohl’s, and Francesca’s—with actionable Voice of the Customer (VoC) insights to anticipate shopper preferences, launch winning products, and optimize strategies.
Today, First Insight leads the industry in AI, agentic AI agents, and generative AI applications for retail with its proprietary Value Score™, which directly impacts financial outcomes like increased sales, higher margins, and reduced markdowns. By blending human creativity with AI-driven analytics, First Insight helps companies eliminate guesswork, enhance customer satisfaction, boost profitability, and stay competitive. Committed to driving sustainable growth, First Insight is transforming how retailers engage with and understand their customers.
Fun Fact: 98% of our customers would recommend First Insight
We asked them why, and here is what they shared:
-Industry-Leading Technology
-Actionable Data
-Proven ROI
-Speed & Scale
-A Better Signal
-Start at Any Level & Expand
-Global & Mobile Reach
We take pride in highlighting our consistent endorsements from renowned industry analysts, including Forrester, IDC, and Gartner.
Company Details
- Employees
- 93
- Founded
- -
- Address
- 8000 Brooktree Rd,
- Industry
- Software Development
- NAICS
-
Software Publishers
- Website
- https://www.firstinsight.com/
- Keywords
- Software, Retail, SaaS, Predictive Analytics, Experience Management, Artificial Intelligence.
- HQ
- Wexford, Pennsylvania
First Insight, Inc. Questions
First Insight, Inc.'s website is https://www.firstinsight.com/
First Insight, Inc.'s LinkedIn profile is https://www.linkedin.com/company/firstinsight
First Insight, Inc. has
93 employees.
View email and phone details for 93
employees at First Insight, Inc..
First Insight, Inc.'s industry is
Software Development
First Insight, Inc.'s top competitors are
First Insight Corporation,
Circana,
Relex Solutions,
Dxc Technology,
Pi Apparel,
First Insight Consulting,
First Insights,
Green Cabbage Inc.,
Centric Software,
Veradigm®.
First Insight, Inc.'s categories are Software Development
First Insight, Inc.'s founding year is 2007
