Spotter (Fitflow Ltd)

Spotter simplifies how fitness professionals earn cash from online product recommendations of sports nutrition products and equipment to clients. We have partnered with almost every major supplement brand on the UK market to make products available at the best prices and with discounts - so as the trainer makes money, the client also saves money. The site lets trainers send highly personalised product recommendations to clients in seconds via WhatsApp, Facebook Messenger, iMessage, text or email. This also helps them go that extra mile to deliver a great service to their fitness clients. *Where did the idea for Spotter come from?* Spotter's CEO, Julia, works with the fitness industry as a mentor for London Sport. She has an MSc in Strength & Conditioning, and is a CISSN qualified nutritionist. Her experience made her painfully aware that trainers have a really tough time financially while they're building up loyal client bases, which can take years. It's well known in the industry that a large proportion of personal trainers don't make it past their first year of business due to financial troubles, and ONS data reveals 54% of health businesses don’t survive longer than five years. Even for the more established, it can be difficult to break beyond the model of selling time by the hour and find new ways to diversify and expand. On the flip side, fitness professionals are a hugely influential source of recommendations for supplement brands. There are tens of thousands PTs across the UK, but they are a highly fragmented and difficult-to-reach audience. Spotter’s co-founders have worked together for years in affiliate marketing for various price comparison businesses, and we felt like we could really help solve this problem and make earning from supplement recommendations simpler and accessible to everyone.