Matthew Lamb Email & Phone Number

Minneapolis, Minnesota, United States

Greater Minneapolis-St. Paul Area

Build, execute and maintain national sales pipeline. Cold call 150 + potential clients weekly. Sell customized digital marketing and communications solutions. Develop and deliver professional verbal and written presentations to clients and stakeholders. • Cold call into 16 state territory – work toward revenue targets and KPI’s. • Utilize Zoho CRM, Lead Forensics and HubSpot to ensure accuracy of database of prospect contacts and leads.• Negotiate and manage all aspects of new client acquisition and relationship management.• Network with businesses in the territory and build relationships – attend relevant industry events and conferences to build sales pipeline

Greater Minneapolis-St. Paul Area

Executes company vision through high volume sales requiring 1:1 consumer interaction. SME on high-end components, equipment and accessories. Collaborates on segmented email and in-store marketing utilizing analytics. Controls inventory and orders specialty product. • Ranked in the top 1% of sales professionals with MGC Trek, selling in excess of $35K a month (20% above goal).• Quickly establishes credibility with customer by building a relationship that aligns need to service.• Drives significant financial impact by regularly achieving $5K+ in daily sales.

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

Program leader – responsible for $46M in annual sales, including two of the largest clients by revenue. Defined strategic account plans, developed, maintained and grew external customer relationships. Set forecast and client P&L’s. Lead cross-functional teams and prioritized activity from national distribution centers. Wrote and presented BRD/SOW/QBR/RFP’s. Lead weekly performance calls with senior leadership. Utilized CRM analysis to increase frequency and share of wallet.• Managed complex product programs for Lowes, Abbott, Select Comfort, and others.• Grew Lowes signage business by $1M in one year. • Negotiated and closed critical $8M Select Comfort contract in 2015. • Ran FDA monitored food distribution center with 99% SLA.• Designed and recommended improvements while managing critical path, dependencies and risk.

Greater Minneapolis-St. Paul Area

Administered wellness program for UHG. Directed strategic product development plans for incentive applications. Collaborated with cross-functional teams to author go-to-market business requirements, sales kits, UI, and program materials for policy holders. Handled user acceptance testing and approved tactical enhancements for service suite. • Ran UHG loyalty / incentive program for more than 100 consumer wellness programs across the country.• Facilitated and launched participant health assessments, biometric screenings, phone, virtual coaching, and health challenge programs. • Assisted in creating a connectivity solution to link physicians, clinics, and consumers to allow for price comparison.• Lead daily status meeting with client senior management to review progress, risk and opportunities

Greater Minneapolis-St. Paul Area

Developed and launched B2B and B2C loyalty programs for financial institutions focused on acquisition, retention and engagement. Managed new customer pipeline – identified opportunities, created proposals, presented capabilities and drafted / negotiated contracts. Used CRM to drive activity through segmented email campaigns. • Provided strategic and tactical initiative to surpass gross revenue – producing $65K in commissions each month. • Yielded a 35% adoption rate for an initial loyalty client; heavily increased online transactions with a significant gain in preferred supplier activity.• Pioneered first-of-its-kind business travel loyalty program that offered sourced rewards and personal travel discounts. Spearheaded logo, card, and display design. • Attended industry functions and cultivated hotel/resort contractual relationships for special member offers.

Bachelor Of Applied Science (B.A.Sc.), Business/Corporate Communications

Bs, Marketing