Alejandro Espinoza Email and Phone Number

-Responsible for the overall creative output of the Marketing department and brings to the table expertise in their field, operating in a high-level managerial capability to ensure creative and departmental excellence.-Developing concepts for advertising or promotional campaigns-Negotiating with clients to amend ideas in line with their wishes and explain what is and is not possible.-Storyboarding or translating ideas to the creative team of art directors and designers-Leading multiple projects from conception to completion in accordance with deadlines-Evaluating and, if necessary altering, the content of projects before completion-Hiring, developing and managing the creative team-Social Media Management-Copywriter-Brand Manager-Concept Developer-Planning company advertisements-Monitoring brand campaigns-Revising presentations-SEO strategies-Webpage development-Google ads management -Shaping brand standards-Evaluate trends, assess new data and keep up-to-date with the latest marketing techniques.-Create and implement tailored marketing plans based on individual client requirements.-Direct brainstorming meetings and creative sessions.

• Created content and managed MediKeeper’s social media accounts using Hootsuite. • Collaborated with internal and external teams in the planning and execution of results-driven campaigns. • Evaluated MediKeeper's performance by creating monthly Google Analytics Reports. • Researched competitors to identify market trends and presented findings to the management teams. • Formatted blog posts in WordPress using SEO guidelines. • Created a white paper directed to target audience to drive traffic to the MediKeeper website and create leads.

Social media strategy of brands in the hospitality, food & beverage industries in the So Cal (USA) / Baja California (MX) regions. Tasks include planning + executing quarterly/monthly strategies while developing a relationship with the client, coordinating daily/monthly tasks with other departments (visuals/editorial/community management/ads), daily social media monitoring + engagement, etc.Responsible for developing trusting, long-lasting and engaging relationships with the digital communities of each brand. Organic growth of social media channels + analyzing monthly insights / leads to develop specific campaigns.Other tasks:- Working directly with community management team + supervising daily tasks- Creating + gathering content for IG stories/FB/Twitter- Reviews / Crisis management- Strategic content scheduling for all accounts managed- Instagram + Facebook stories for all accounts managed