Hello, I'm Amanda Herrera, a passionate student majoring in Public Relations and Advertising at Florida International University, working towards a Bachelor's degree in the field. My educational journey includes graduating with an Associates in Communications from Miami-Dade College in 2023. I am hoping to develop my skills in strategic communication, creative content development, and brand management. My goal is to continually push the boundaries of what's possible in the world of communication and marketing. Currently, I serve as the Social Media Manager for a Hand Therapy program, where responsibilities include curating and editing captivating visual content, crafting persuasive captions, and scheduling posts across various platforms such as Instagram, Facebook, LinkedIn, and TikTok. Leveraging social media analytics and generating content ideas are essential in keeping our audience engaged and informed.Beyond work and school, my interests include traveling and exploring different cultures. Building connections with people from various backgrounds helps gain a deeper understanding of diverse target audiences, facilitating the creation of marketing campaigns that truly resonate with them.