• Provided administrative support to the Programming & Development team.• Curated a weekly newsletter with the most relevant industry news.• Assisted team Director with brainstorming and project ideation.

• Assisted customers by providing knowledgeable product recommendations to enhance their shopping experience and drive customer satisfaction.• Managed transactions through the stores' point of sale system, ensuring accuracy and efficiency.

• Managed the company’s Instagram, consistently posting content and authentically engaging with our audience, resulting in 106 new organic followers within 8 weeks.• Created nearly 20 posts and reels that reflected the brand’s aesthetics, increasing account reach from 1K to 10K in July.

• Assisted promotional photoshoots by styling set designs and merchandise in order to maximize visual appeal.• Created engaging behind-the-scenes content for the brand to use on its social media platforms.

• Aided in the planning and management of activations to showcase the newest collections at high-profile events. • Captured content during events and activations that aligned with brand’s identity.

• Planned an average of 6 promotional events per week with retail partners and other events in Austin in order to increase brand awareness and in-store velocity.• Managed a team of 10 brand ambassadors and hired additional team members when needed to ensure that events were adequately staffed.• Conducted research on consumer demographics in order to aid digital marketing team.

• Coordinated events with retail partners and delegated a team of 5 brand ambassadors to staff them.

• Established relationships with potential customers at promotional events and advertised products to increase in-store velocity.

• Wrote coverage on novels, feature scripts, TV pilots, and other IP in a timely manner. • Assembled a daily newsletter on the most relevant news and upcoming media from trade publications.• Organized and compiled data grids using Excel spreadsheets.

• Researched top attractions in 8 cities all over the world.• Created content to advertise them in the form of 40+ blog posts.