Amelia Chieng Email & Phone Number

San Francisco Bay Area

San Francisco Bay Area

My primary focus is developing, evolving and maintain the Marketing Design System to ensure a cohesive, consistent experience that increases productivity with flexibility to grow as we continue to raise our design standard. • Strategy: Defining plans and streamlining workflow for designers to better collaborate cross-functionally with internal stakeholders. This involves creation of templates to focus on increasing the speed of campaign delivery leading to increased efficiency and… Show more My primary focus is developing, evolving and maintain the Marketing Design System to ensure a cohesive, consistent experience that increases productivity with flexibility to grow as we continue to raise our design standard. • Strategy: Defining plans and streamlining workflow for designers to better collaborate cross-functionally with internal stakeholders. This involves creation of templates to focus on increasing the speed of campaign delivery leading to increased efficiency and opportunity for innovation. • Quality Assurance: Partnering with development teams to ensure design system components are robust and built to a high-standard with a focus on usability, scalability and accessibility.• Support: Providing design guidance and technical support in daily queries, design fundamentals, best practices and Figma upskilling.---When working on campaigns, I work closely with multiple design/development teams to produce a wide range of solutions spanning web design, brand foundations, print collateral, performance marketing assets, experience design, signage, presentations and swag. Notable achievements: • Established and drove the creation and evolution of a structured and documented our first Marketing Design System. This initiative contributed to increased designer productivity, more autonomy by collaborators and a more cohesive and consistent experience across our digital platforms.• CMS migration to WordPress in 2019 was completed within 2.5 months and drove on average 1.6x pipeline MoM.• Leading cross functional project teams across 4 time zones (SF, NY, MEL, LND). Show less

Melbourne, Australia

Maintaining quality and brand consistency, website design from research to build, strategising and liasing within cross functional teams across 4 time zones. Notable achievements: • Lead design from strategy to delivery with a strong focus on digital marketing and traditional print campaigns. • Art direction and production for the branding and roll-out for a conference of 800+ attendees in June 2018. • Managed design, ordering and distribution of swag across 4 offices for… Show more Maintaining quality and brand consistency, website design from research to build, strategising and liasing within cross functional teams across 4 time zones. Notable achievements: • Lead design from strategy to delivery with a strong focus on digital marketing and traditional print campaigns. • Art direction and production for the branding and roll-out for a conference of 800+ attendees in June 2018. • Managed design, ordering and distribution of swag across 4 offices for Marketing, HR and Field & Regional teams. Show less

Melbourne, Australia

Delivered assets from concept through to development for product releases. This covered packaging design, environmental graphics and digital marketing. Part of these responsibilities involved roll-out across the website, social media and design and coding marketing emails. I also typeset reports and comprehensive ebooks and added interactive functionality to optimise the user experience.

Melbourne, Australia

Maintaining brand guidelines across digital and print design, I managed multiple jobs simultaneously. Operating as an internal service for Thermo Fisher Scientific, branding was maintained for designs created for teams across the business such as Healthcare, Environmental and Life Science. Assets created involved layout design, typesetting, brochures and environmental design. I also built design templates and suggested improvements on processes to help set other designers up to work at speed.

Melbourne, Australia

Worked across digital and print design engaging projects that involved layout design, typesetting and branding.

Conducted research and compiled visual moodboards to prepare for the summer range before designing multiple variations from concept through to print-ready artwork. Designing optimised for web (eCommerce, emails, social media).