I am an entrepreneurial woman curious about business ideas and consumer behavior. Learning is my biggest driver. I get up every morning to be a better version and I empower others to do the same. I've lived in 4 different countries and speak Spanish, Portuguese, and English. I am a problem solver, a self-learner, and a doer. In fact, at 25 I founded an SME, a chicken fast-food restaurant chain with 2 stores running in Quito. In 2020, I won the ‘Woman in business scholarship from The Lisbon MBA 2020. My current challenge is to say 'yes' to what makes me feel fear.I have 5 years of experience in the hospitality, automotive, and pharmaceutical industries, development of business models, targeting, multi-cultural team building, Co-founder and Manager, Entrepreneurship and Business development, market research, brand awareness, marketing strategies, value proposition creation, brand values, consumer personas, user research, SAP sales module, organized logistics for product & service deliveries, team growth from 5 to 20 people in 5 years, strategies to support revenue growth, e-commerce, re-invented the menu, consumer trends of consumption, built and reviewed 2 targeting models for 2 different technology business segments by deep market research, Planned and coordinated events of up to 70 pax, Business Strategy, Management, Team Leadership, Research, Persona Creation, Design Thinking, Consumer Insights, Team Coordination, Strategic Marketing, Business Development, Project Management, Brand Management, Microsoft Office, Photoshop, Business Analysis, and entrepreneurship. MBA courses: Entrepreneurship, Brand Management, Strategic Marketing, Creating Shared Value, Negotiation, Big Data, Marketing Management, Financial Accounting, Finance, Business Strategy, Value-based Management and Control, Markets and Competition, Processes and Operations Management, Decisionmaking and Uncertainty, People and Organizations. Additionally, I participated in an Ignite pitch about myself and a real business case competition. I also attended workshops about Giving bad news, Self-efficacy, Giving and receiving feedback, Leadership, Self-management experience, Create a Real Team, Cultural differences, Public speaking, Values Ethics Decisions, Mindfulness, and Yoga. The main competencies addressed were: Self-awareness, Building Trust, Foster Teams, Adaptability, Empathy, Accurate Communication, Creating network and alliances, Creativity.