BRANDS & RESPONSIBILITIESJust Eat Takeaway - UEFA Women's Euros 2022, UEFA Women's Champions League, UEFA Champions League, UEFA Europa League + UEFA Europa Conference League Sponsorship ActivationEnterprise Rent-A-Car Global - UEFA Europa League + UEFA Europa Conference League Sponsorship Strategy & ActivationRoyal London - England Cricket + British & Irish Lions Sponsorship Strategy & Activation

BRANDS & RESPONSIBILITIESEnterprise Rent-A-Car EMEA - UEFA Europa League Sponsorship Strategy & ActivationRoyal London - England Cricket Sponsorship Strategy & ActivationSKODA UK - Tour de France, Tour of Britain, Tour Series, Women’s Tour and Prudential RideLondon Sponsorship Strategy OTHER RESPONSIBILITIES:Sit on the Operational Board, which oversees the overall running of the agency, including HR, training, forecasting, new business, award entries and agency communications.

BRANDS & RESPONSIBILITIESThe North Face EMEA - Brand, Training & Snowsports:Account lead for The North Face, responsible for developing PR strategies and brand campaigns to support key product launches across European territories (UK, France, Germany, Italy and Switzerland). Manage multiple global agencies (Sid Ley, Greenroom Design & Vizeum) to ensure fully integrated plans across multiple channels. Led the European launch of The North Face's Mountain Athletics fitness apparel and footwear range, which saw over 200 media and influencers from Europe attend with a VIP guest appearance from Sir Ranulph Fiennes.OTHER RESPONSIBILITIES:Member of the Senior Management Team that oversaw the overall running of the agency, which included HR, training, forecasting, new business, award entries and agency communications.

BRANDS & RESPONSIBILITIESReebok Global – Brand, Training and Running:Development and implementation of global Brand PR strategies working with multiple agencies worldwide, reporting directly to a senior marketing team based at Reebok HQ in Boston, USA. PR lead for Reebok’s Training and Running categories and responsible for the creation of global PR strategies and activations to coincide with key product launches and partnerships (CrossFit, Spartan Race and the Red Bull X-Alps).NatWest Rugby – RFU & WRU Partnerships:Delivery of NatWest’s contractual sponsorship rights with RFU & WRU as well as driving participation and awareness of NatWest RugbyForce - a nationwide programme designed to make rugby clubs across England and Wales stronger businesses by improving and renovating their facilities with the support of volunteers and the community. Manage NatWest’s sponsorship of the Schools Cup – the premier tournament in schools rugby (formerly the Daily Mail Schools Cup)Castrol - 2014 FIFA World Cup:Planned and activated Castrol’s 2014 FIFA World Cup PR campaign – Castrol Footkhana – the most shared World Cup viral of all time. Managed PR appearances with brand ambassador Neymar Jr, which involved hosting an event for the world’s media in Brazil on the eve of the 2014 FIFA World Cup hosted by Brazilian legend Cafu.NatWest Cricket - One Day InternationalConsultation, planning and activation of NatWest’s sponsorship of One Day International (ODI) & T20 cricket in partnership with the ECB. Developed and activated the 2012 Sports Industry Awards winning customer retention scheme – the NatWest Cricket Club.OTHER EXPERIENCE INCLUDES:- Powerade (Global & GB)- Reebok PR (UK & EMEA)- RBS (6 Nations & Scotland Rugby)- The Football Association (RESPECT campaign)