🚀 PPC Specialist | Data-Driven Decision Maker | Google Ads CertifiedWith a solid focus on strategy and data, I’ve consistently delivered strong results in PPC management across a range of industries. The campaigns I’ve managed have brought about significant wins, like reducing CPA by 56.86%, increasing ROAS to 22.45, and boosting account openings by 7.51%.🔍 Key Strengths: I specialize in breaking down customer intent, running effective A/B tests, and using data to fine-tune campaigns for better performance. My certifications in Google Search and Display (via Skillshop) back up the practical experience I’ve gained with tools like GA4, GTM, Looker Studio, Bing Ads, and Facebook Ads.💼 Recent Highlights:Choice India: Optimized campaigns, resulting in a 56.86% lower CPA and a 7.51% increase in account openings by targeting specific demographics.Armani Exchange India: Successfully launched a night-time campaign that brought in an average ROAS of 22.45, with peaks hitting 65, by analyzing conversion trends and focusing ad delivery on high-conversion hours.Durian Furniture: Improved the search brand campaign, increasing impression share by 4% and cutting down on lost budget by 24%.mStock: In the brand campaign, managed to maintain the same lead count while dropping cost per lead by 20% (from ₹1,087 to ₹864). In the search generic campaign, leads increased by 17% (from 921 to 1,080), and CPL was reduced by 19% (from ₹812 to ₹659). Daily spends were ₹1.5 Lac for the search brand campaign and ₹1 Lac for the generic search campaign.I’ve worked with a range of high-budget campaigns, including mStock (₹7 Cr), MyChoize (₹1 Cr), Durian Furniture (₹32 Lac), Armani Exchange India (₹10 Lac), and Le Mill Clothing Brand (₹5 Lac). Handling these campaigns has given me the expertise to maximize ROI and ensure that client goals are always met.🎓 Certifications & Tools:Certifications: Google Search & Display (Skillshop), Google Ads Essential Training (Growth School), Fundamentals of Digital MarketingTools: GA4, GTM, Looker Studio, Google Ads, Bing Ads, Facebook Ads, Microsoft Clarity, and some experience with SimilarWeb.🤝 If you’re looking for someone who can jump in and make an impact with PPC optimization and data-driven marketing strategies, let’s talk. You can reach me at ashish.kumar001@outlook.com or +91-9939423619. Let’s create campaigns that really make a difference.#PPCSpecialist #DigitalMarketing #GoogleAds #PerformanceMarketing #DataDrivenMarketing