Partner
CurrentFor over a dozen years, I've routinely counseled clients – from major household names to upstart innovators – on advertising, promotions, privacy, and intellectual-property matters. Specifically, I: - Frequently counsel clients on issues related to promotional campaigns – including drafting sweepstakes and contest rules, advising on compliance with applicable laws and platform guidelines, and helping businesses address practical, operational issues in administering non-traditional promotions.- Have substantial experience advising on subscription programs and compliance with federal and state auto-renewal laws applicable to same, as well as payment-card company requirements. - Advise on a variety of advertising issues, including those related to influencer marketing, affiliate programs, and retail sale pricing.- Counsel clients on development of complex loyalty programs, including drafting of governing terms, advising on program-related advertising issues, and helping address program changes.- Advise on issues related to children’s privacy, as well as on TCPA compliance and other privacy issues related to marketing campaigns.- Counsel on compliance with state biometrics laws.- Advise on the operation of gift-card and similar stored-value programs and related compliance issues. - Counsel clients on right of publicity, trademark, and copyright concerns.- Counsel on issues affecting online behavioral advertising and negotiate ad-tech contracts for services associated with the same.- Draft and negotiate agreements in a wide variety of transactions, including consumer-facing and vendor/supplier agreements related to e-commerce and content- and technology-licensing agreements.- Counsel on issues related to the development of client websites and apps, including drafting governing terms and policies and advising on compliance with app-store requirements.
