Tom Black

Tom Black Email and Phone Number

Head of Data Science @ SourseAI
barangaroo, new south wales, australia
Tom Black's Location
Lower Daintree, Queensland, Australia, Australia
Tom Black's Contact Details

Tom Black personal email

n/a
About Tom Black

Tom Black is a Head of Data Science at SourseAI. He possess expertise in data analysis, analytics, management, python, digital marketing and 16 more skills.

Tom Black's Current Company Details
SourseAI

Sourseai

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Head of Data Science
barangaroo, new south wales, australia
Website:
sourse.co
Employees:
9
Tom Black Work Experience Details
  • Sourseai
    Head Of Data Science (Business Optimisation)
    Sourseai Aug 2021 - Present
    Daintree, Queensland, Australia
    My current focus at Sourse is developing and maintaining self-serve ML to help clients understand their return on advertising spend, optimise their media mix and develop a better understanding of multi-touch attribution across the digital (and traditional) portfolio.
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  • Daintree Data
    Co-Founder
    Daintree Data Feb 2020 - Present
    Daintree, Queensland, Australia
    Daintree Data offers advanced analytics and marketing consulting services. We help our clients to get the most out of their data, and to answer tricky questions.We work both with clients seeking their own answers, and with agencies serving their own clients.
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  • Self-Employed
    Analytics Freelancer (Various Roles)
    Self-Employed Jul 2015 - Feb 2020
    Daintree, Queensland, Australia
    I work with businesses of all sizes to help understand data and achieve efficiencies through analytics. Some examples of tools used are:- predictive modelling such as regression/random forest etc.- business automation e.g. Python/R/SQL/VBA etc.- forecasting and market mix modelling- segmentation and choice modelling
  • Qantas
    Client Services Lead - Red Planet
    Qantas May 2017 - Dec 2018
    Sydney (Remote)
    As Client Services Lead at Red Planet, I led a team responsible for the delivery of media insights, customer analytics and market research services to both external clients as well as internal Qantas Group stakeholders.
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  • Australia Post
    Marketing Analytics Consultant
    Australia Post Jul 2015 - Jul 2016
    Melbourne, Australia
    Australia Post engaged me to help design a marketing measurement framework to monitor digital and traditional activity across myriad concurrent campaigns. A large portion of my remit involved integrating market research data to supplement media analysis and understand holistic marketing performance.
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  • P Software Australia
    Independent Business Owner
    P Software Australia Jan 2014 - Dec 2015
    Melbourne, Australia
    P Software designs and builds custom web applications and dashboards for market research data. As co-owner, I translated client use-cases into functional specifications including the execution of data and analytics requirements.
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  • Evolve Research And Consulting
    Head Of Analytics
    Evolve Research And Consulting Nov 2014 - Jun 2015
    Melbourne, Australia
    At Evolve Research, I enjoyed leading a team of analysts and developing the analytics function of the business. My focus was combining traditional advanced analytics with modern machine learning techniques; a then rare approach in the industry.Alongside this analysis, I had the opportunity to develop and maintain automated text analysis applications to understand large amounts of unstructured data.
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  • Lewers Research
    Analyst
    Lewers Research Jun 2013 - Nov 2014
    Melbourne, Australia
    Lewers Research is a boutique market research agency at the forefront of best-practice quantitative techniques. As an analyst I enjoyed the challenge of gleaning insights from data and questioning the parameters of traditional research approaches. Through the integration of SPSS and Python, I was able to increase the efficiency and integrity of the data behind our analysis, further enriching our learnings.As well as simultaneously running the analysis for three tracking projects, my tool set included regression modelling and driver analysis, choice-based modelling/simulation and latent-class segmentation.
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Tom Black Skills

Data Analysis Analytics Management Python Digital Marketing Data Visualization Analysis Machine Learning Direct Marketing Sales Retail Market Research R Spss Sas Business Planning Data Analytics Data Modeling Mapinfo Professional Tableau Data Science

Frequently Asked Questions about Tom Black

What company does Tom Black work for?

Tom Black works for Sourseai

What is Tom Black's role at the current company?

Tom Black's current role is Head of Data Science.

What is Tom Black's email address?

Tom Black's email address is to****@****.com.au

What are some of Tom Black's interests?

Tom Black has interest in Social Services.

What skills is Tom Black known for?

Tom Black has skills like Data Analysis, Analytics, Management, Python, Digital Marketing, Data Visualization, Analysis, Machine Learning, Direct Marketing, Sales, Retail, Market Research.

Who are Tom Black's colleagues?

Tom Black's colleagues are Paul Jefferies, Henrik Petander, Rhys Madigan, Liam Frappell, Bob Hennessy, David Mark, Stefan Ng.

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