Robert Leduc Email & Phone Number

Los Angeles, CA, US

Los Angeles, California, United States

Founder — Design in product marketing, UX/UI, Product Design.

Contract with Apex Systems

Greater Los Angeles Area

• Highlights
• Led a visual and tonal rebranding of PlayVS as powerful, relevant, and accessible to different audiences by collaborating with executives and investors while overseeing multiple external ad agencies.
• Orchestrated and mentored a creative team of Designers and Copywriters and established channel-specific pods to run projects.
• Built trusting partnerships with 10+ external partners such as publishers, agencies, schools, and maintained high brand standards as the highest point of contact for every external creative asset.
• Oversaw brand promotion efforts and shaped the brand from customer acquisitions to PR, by writing, directing, and editing PlayVS broadcast spots.

Greater Los Angeles Area

• C͟L͟I͟E͟N͟T͟S͟: NFL, TurboTax, NikeHighlights
• Drove brand development and cross-channel campaign efforts (print ads, motion graphics, websites, banner ads, billboards, logos, videos, etc.) by leveraging strong team leadership skills overseeing three copywriters.
• Exceeded annual online metrics for the NFL by achieving 25% YoY growth through designing influential web and social collateral aligned with brand standards.
• Mentored and oversaw 3 Designers, equipping them with knowledge on brand standards and the ability to own smaller projects independently by leveraging strong proficiency with new technologies and facilitating creative.
• Grew searches by 303.1% and click rates by 167% through designing powerful and engaging ads and providing strategic creative vision

• C͟L͟I͟E͟N͟T͟S͟: Activision, Google, Target, Carls Jr.Highlights
• Led the creation of a documentary acknowledged by the One Show by guiding pitching, writing, shooting, editing, and art direction-related activities, winning 3 awards.
• Ensured effective and eye-catching assets for Effie presentations, magazine prints, bus wraps, web banners, videos, etc., by improving visual content and design layout.
• Honed 3D design and 3D printing skills by using MakerBot technology.
• Created mood-boards, sketches, and high fidelity mock-ups for prototypes and internal discussions

Greater Los Angeles Area

• C͟L͟I͟E͟N͟T͟S͟: Energizer, Infiniti, Nissan, Grammys, Pepsi, Southwest Airlines, PUR, AdidasHighlights
• Designed logos, visual language, storyboards, and products for numerous clients, including Energizer, Infiniti, Nissan, Grammys, Pepsi, Southwest Airlines, PUR, and Adidas, helping them invigorate brand identity and.
• Facilitated new visual direction of the Infiniti brand by developing presentations and image comps aligned with the brand’s vision through closely collaborating with the client’s Global Creative Director.
• Managed the art direction for agency events, including the 5353 Music Festival.

Southern California

User Experience Program

Ux/Ui Design

Memorisely's immersive 12-week program is designed to walk students through the design thinking process using modern remote working tools..

Brand Design And Strategy

From developing a strong brand strategy, story, and visual identity, to leading the team and launching the brand into the world.

Bachelor Of Fine Arts - Bfa, School Of Advertising

Graduated from the Academy of Art University, majoring in Advertising with a concentration in Art Direction