The AFL Players’ Association (AFL Players’) has a 40 year rich history and has entrenched itself as a key stakeholder in the AFL industry. With a 100% uptake of membership, the PA has grown in influence and size to become a respected champion of players and the game.It is the belief of the AFL Players‘ that the core asset of the AFL is its players and central to this, as key stakeholders of the game, players deserve to continue to have their voices heard on all issues pertaining to themselves and the game. As an advocate for its members and the broader community, AFL Players’ is passionate about instilling a sense of integrity and belonging and showcasing these players as people first and athletes second.

Step Back Think's mission is to drive the cultural change that ends social violence.Through Education, Research, and Awareness, Step Back Think is working to eradicate social violence where a split second, a bad decision, and a single act can irreversibly damage countless lives.