Brian Keating Email & Phone Number

Senior Commercial & Marketing leader with over 25 years experience in Irish, UK & European markets.Renowned as a strategic problem solver delivering commercial impact, throughout my career I have used my passion for delivering against customer needs to develop and deliver ground-breaking & profit driven business solutions for industry leading organisations including Diageo, The Coca-Cola Company, Aryzta and AIB.Whether within FMCG, Financial Services or with Consultancy partner clients, as a Business leader I have consistently focused on understanding the challenge, identifying the insight and opportunity, creating distinctive solutions and connecting with the target audience with bravery and clarity.The result - Great brands developed or enhanced, great customer outcomes and great commercial results for the businesses.Over the course of my career, I have developed and led teams to be seen as global centres of excellence, driven commerical success and led the rejuvenation of brands - winning “AIMS Marketing Team of the Year” twice along the way.Each step in the journey has been delivered with passion, insight and a relentless focus on required commercial outcomes - No jargon or waffle, just a consistent legacy of results over 25 years with leading organisations.My core strengths include: Business Assessment & Transformation Team Development & ManagementStrategic Planning Agency Management & PartnershipMarketing Communication Budget Development and ManagementBreakthrough Innovation Ireland, UK and European market planning & managementBrand Creation & Re-invigoration FMCG & Financial Service experience

Listed skills include Marketing Strategy, Fmcg, Marketing, Customer Insight, and 18 others.