Brian Werner Email & Phone Number

• Directing teams of cross-functional digital marketing specialists in developing and executing comprehensive paid search strategies for a diverse portfolio of clients
• Lead point of contact for driving strategic account growth
• Collaborating with clients to understand business goals and align paid search strategies with broader marketing objectives
• Monitoring & and overseeing PPC advertising campaigns in Google Ads, YouTube, Microsoft Ads, Amazon, and other 3rd party advertising… Show more
• Monitoring & and overseeing PPC advertising campaigns in Google Ads, YouTube, Microsoft Ads, Amazon, and other 3rd party advertising platforms
• Conceptualizing and collaborating on the implementation of tracking and analytics solutions to measure success on key performance indicators

El Segundo, CA

El Segundo, CA

• Emphasized marketing potential in an online environment
• Customized advertising packages to meet clients’ individual needs
• Built and fostered relationships with potential and existing clients
• Pro-actively managed and optimized social media initiatives
• Delivered and explained real-time analytics upon request
• Assessed account activity through various online applications

Greater Los Angeles Area

• Planned, organized, and managed events for clients including Toyota, Heineken, Qualcomm, and California Olive Ranch
• Improved problem solving tactics within supporting departments
• Enhanced databases for various client programs
• Expedited event planning and improved reporting
• Generated recaps and reports pertaining to event activation
• Implemented processes to streamline field communications

Greater Los Angeles Area

• Increased sales of consumer products for reputable retailers including Sears, Best Buy, Michaels, Sam’s Club, and Costco in Canada and nationwide by building positive brand awareness of consumer products
• Implemented strategic fulfillment practices and procedures which became standardized
• Designed original graphics and logos for intranet site as Microsoft SharePoint Administrator
• Created and programmed computer generated forms, field demonstration reports, and client… Show more
• Created and programmed computer generated forms, field demonstration reports, and client faced reporting
• Maintained social media (Facebook, Twitter and Linkedin) presence for online platforms Show less

Greater St. Louis Area

• Produced and managed events for Nestle Purina, Hallmark, The Salvation Army, NASCAR, Rayovac and National Grid
• Handled on-site client communication and event reporting
• Established fundraiser gaining $20,000 in revenue for local organizations by up selling consumer products
• Published in Rally to Rescue magazine
• Facilitated and creatively constructed an event blog for Purina Pro Plan Rally Across America reaching an average of 45,000 monthly page views

• Wrote and edited ad copy, fundraising and cover letters, press releases, feature articles and media alerts
• Event Planning
• Research and Design
• Editing
• Volunteer Management