Senior Content Strategy Manager
Current
May 2024 - Present
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Briana M. Email & Phone Number
Senior Content Strategy Manager | Digital Strategy | SEO | Thought Leadership Amplification | ROI-Driven Content Marketing & Demand Generation | Digital Marketing | SaaS, Tech, EdTech, Higher Education, K-12
at
Curriculum Associates
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✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Senior Content Strategy Manager | Digital Strategy | SEO | Thought Leadership Amplification | ROI-Driven Content Marketing & Demand Generation | Digital Marketing | SaaS, Tech, EdTech, Higher Education, K-12
Location
New York City Metropolitan Area, United States, United States
Company size
Who is Briana M.? Overview
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Quick answer
Briana M. is listed as Senior Content Strategy Manager | Digital Strategy | SEO | Thought Leadership Amplification | ROI-Driven Content Marketing & Demand Generation | Digital Marketing | SaaS, Tech, EdTech, Higher Education, K-12 at Curriculum Associates, a company with 1272 employees, based in New York City Metropolitan Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Briana M..
Briana M. previously worked as Senior Content Strategy Manager at Curriculum Associates and Senior Content Strategy Manager at Anthology Inc (Formerly Blackboard). Briana M. holds Bachelor Of Arts (B.A.), Public Relations, Advertising, And Applied Communication from Montclair State University.
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Curriculum Associates
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Profile bio
About Briana M.
A versatile and strategic leader adept in B2B and B2C marketing, with a wealth of experience in content strategy, demand generation, and brand elevation. I also bring a unique perspective as a military wife, understanding the importance of adaptability, resilience, and effective communication. Proficient in leveraging marketing automation for lead nurturing and sales insight, I excel in developing go-to-market strategies and enhancing brand visibility across diverse industries. My track record includes successfully influencing critical stakeholder decisions, leading international campaigns, and navigating complex market landscapes. With a proactive approach to strategy, I identify and mitigate threats while deploying effective multi-channel outputs to drive results.
Current workplace
Briana M.'s current company
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Curriculum Associates
13 roles
Briana M. work experience
A career timeline built from the work history available for this profile.
Senior Content Strategy Manager
Anthology Inc (Formerly Blackboard)
Orchestrated global brand campaigns and content strategies as the sole Global ContentStrategy Lead for a leading SaaS EdTech company. Led the development and executionof data-driven digital marketing campaigns, achieving a 43% brand recall increase,82% traffic surge across web and social media including a 20% boost in organic searchtraffic, and a 30% rise.
Dec 2022 - Jan 2024
Us Marketing Manager
Attained $100,000+ in new business and over 90% customer retention by globallydirecting SPC's academic planner brand strategy. Established global multi-channelapproach boosting online visibility 800% and realizing $3 million in earmarked revenue.Executed an influencer marketing strategy resulting in a 20% revenue increase and a 25% boost in organic reach.
Dec 2021 - Dec 2022
Public Relations Manager Of Campus Communications
Secured a 90% first-year hire retention growth through the TCS ALIGNprogram, attracting 300+ attendees and optimizing college recruitment, onboarding, benefits alignment, and global diversity. Revamped recruitment strategy through campus partnerships, content creation, engagement, and onboarding. Directed a team of 15+ recruiters, consolidating TATA's.
Jan 2021 - Dec 2021
Mba Admissions Officer
Conceptualized, planned, marketed, and moderated Rutgers Business School’s first ever MBA Her Way event to recruit female MBA candidates, highlight local female business owners and entrepreneurs, and address gender inequality. Resulted in over 30% success rate in closing yield in admission & 42% overall female enrollment for Falll 2020 MBA program.
Apr 2019 - Jan 2021
Adjunct Professor
Sep 2016 - Mar 2020
Graduate Student Services Specialist
Nov 2015 - Jul 2017
Strategic Research Analyst
May 2013 - Apr 2019
Channel Marketing Specialist
Aug 2017 - Mar 2018
Teacher
West Orange Public Schools
Sep 2012 - Jan 2016
Rainbows International Grief Support Organization Leader
West Orange Public Schools
Sep 2013 - Jun 2015
Second Grade Teacher
Parsippany Troy Hills Public Schools
Sep 2011 - Jun 2012
Graduate Assistant
Aug 2009 - May 2011
Team & coworkers
Colleagues at Curriculum Associates
Other employees you can reach at curriculumassociates.com. View company contacts for 1272 employees →
CA
Chelsea Amoako
Colleague at Curriculum Associates
United States, United States
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EH
Eliza Hix
Colleague at Curriculum Associates
Austin, Texas, United States, United States
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EC
Emily Chen
Colleague at Curriculum Associates
Boston, Massachusetts, United States, United States
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JS
Jenelle Sanchez
Colleague at Curriculum Associates
Wellington, Colorado, United States, United States
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JB
Jeffrey Blackburn
Colleague at Curriculum Associates
Gig Harbor, Washington, United States, United States
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JP
Julie Picanco
Colleague at Curriculum Associates
Nashua, New Hampshire, United States, United States
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RS
Rachel Schneider
Colleague at Curriculum Associates
San Diego, California, United States, United States
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RH
Robin Hadden Hadden
Colleague at Curriculum Associates
United States, United States
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EB
Elana Bernstein
Colleague at Curriculum Associates
New York, New York, United States, United States
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SP
Sinisa Pejcinovic
Colleague at Curriculum Associates
Banja Luka, Serb Republic, Bosnia And Herzegovina, Bosnia And Herzegovina
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Chelsea Amoako
Colleague at Curriculum Associates
United States, United States
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EH
Eliza Hix
Colleague at Curriculum Associates
Austin, Texas, United States, United States
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EC
Emily Chen
Colleague at Curriculum Associates
Boston, Massachusetts, United States, United States
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JS
Jenelle Sanchez
Colleague at Curriculum Associates
Wellington, Colorado, United States, United States
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JB
Jeffrey Blackburn
Colleague at Curriculum Associates
Gig Harbor, Washington, United States, United States
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JP
Julie Picanco
Colleague at Curriculum Associates
Nashua, New Hampshire, United States, United States
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RS
Rachel Schneider
Colleague at Curriculum Associates
San Diego, California, United States, United States
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RH
Robin Hadden Hadden
Colleague at Curriculum Associates
United States, United States
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EB
Elana Bernstein
Colleague at Curriculum Associates
New York, New York, United States, United States
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SP
Sinisa Pejcinovic
Colleague at Curriculum Associates
Banja Luka, Serb Republic, Bosnia And Herzegovina, Bosnia And Herzegovina
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2 education records
Briana M. education
Bachelor Of Arts (B.A.), Public Relations, Advertising, And Applied Communication
Master Of Arts In Teaching, Elementary Education, K-6
FAQ
Frequently asked questions about Briana M.
Quick answers generated from the profile data available on this page.
What company does Briana M. work for?
Briana M. works for Curriculum Associates.
What is Briana M.'s role at Curriculum Associates?
Briana M. is listed as Senior Content Strategy Manager | Digital Strategy | SEO | Thought Leadership Amplification | ROI-Driven Content Marketing & Demand Generation | Digital Marketing | SaaS, Tech, EdTech, Higher Education, K-12 at Curriculum Associates.
Where is Briana M. based?
Briana M. is based in New York City Metropolitan Area, United States, United States while working with Curriculum Associates.
What companies has Briana M. worked for?
Briana M. has worked for Curriculum Associates, Anthology Inc (Formerly Blackboard), The School Planner Company Us, Tata Consultancy Services, and Rutgers Business School.
Who are Briana M.'s colleagues at Curriculum Associates?
Briana M.'s colleagues at Curriculum Associates include Chelsea Amoako, Eliza Hix, Emily Chen, Jenelle Sanchez, and Jeffrey Blackburn.
How can I contact Briana M.?
You can use AeroLeads to view verified contact signals for Briana M. at Curriculum Associates, including work email, phone, and LinkedIn data when available.
What schools did Briana M. attend?
Briana M. holds Bachelor Of Arts (B.A.), Public Relations, Advertising, And Applied Communication from Montclair State University.
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