Yuanyuan (Bridget) Wang Email & Phone Number

Sunnyvale, CA, US

Santa Clara, CA, US

• Conducted acquisition forecast for the company’s largest business unit with high accuracy (+/- 10%)
• Provided scalable insights into core conversion funnel KPIS through automating dashboards with fast turnaround
• Improved marketing efficiency through collaboration with marketing, engineering and product teams to run more than 10 iterative controlled experiments in parallel
• Supported marketing stakeholders on initiative impact sizing to help with roadmap prioritization

Santa Clara, CA, US

Santa Clara, CA, US

• Improved understanding of customer journey by building a Customer Lifetime Value (CLV) model with more than 2 million customers using Apache Spark
• Streamlined Clickstream data ETL process that is later adopted by the whole team
• Communicated cross-functionally with internal stakeholders to address key business needs

St. Louis, MO, US

• Performed data analysis using R on more than 7 million customer data to forecast client churn rate
• Led discussion on data cleaning and modeling to inform teammates on specific implementations
• Communicated with clients to develop relevant models that answer critical business questions

Southborough, Massachusetts, US

• Managed multiple month-long social media campaigns simultaneously for both small and large clients and delivered more than 8 million impressions on a single platform for a single project
• Increased efficiency dramatically by automating four previously manual weekly reportings via Google Data Studio
• Delivered strategic recommendations on content and keywords by conducting POV and SEO audit reports
• Produced SEO-optimized blog content for different industries to engage more upper funnel audiences

Babson Park, MA, US

• Tutored over 40 students per month and held regular exam review sessions
• Communicated with professors to provide detailed feedback between students and professors
• Contributed possible topics and materials to the latest edition of the textbook/curriculum

• Boosted launch preparation of the 30,000-acre free trade port zone by assisting in the recruitment of non-local businesses
• Conducted research on and compiled catalogs incorporating customs policies for various product categories

• Organized analyst reports on Chinese economy using Capital IQ, Thomson One and MarketWatch
• Conducted industry and company research and delivered valuations reports using DCF and Compco Valuations
• Analyzed public companies' financial statements and made recommendations on the stock

Master'S Degree, Customer Analytics

Bachelor’S Degree, Finance, Business Analytics

High School, High School/Secondary Diplomas And Certificates

Summer Study Abroad, French Language And Culture