Marketing and communications powerhouse with 13 years of experience in the field. Coming up in smaller teams and fast-growth companies, I've had to wear a lot of hats, giving me an understanding of how strategies can layer to amplify a message. At work, I'm known for leading with my heart, no matter what the task, as well as my commitment to quality, critical thinking skills, and creativity.Every place – from your corner store to the House of Commons – is run by people, every one with unique personalities, motivations and passions. I have an earnest interest in understanding those I work with and those I market to, practicing a people-first approach to work: In terms of team cohesion and people management, this means:🫶 Listening without judgement🫶 Ensuring that everyone has the tools, context, and understanding to deliver work they are proud of🫶 Ensuring people know how their efforts contribute to the bigger picture🫶 Setting team members up to play to their strengths and coach them through times of stress and change🫶 Celebrating the wins, both big and small🫶 Being clear, honest and empathetic when discussing mismatched expectations, friction points and fluctuations in personal capacityIn terms of marketing and communication, this means:🫶 Putting myself in the customer’s shoes and asking “Why should I care” every time I write 🫶 Meeting people where they are at in the customer journey🫶 Making no assumptions about customer behaviour; only predictions (which require testing and validation)🫶 Taking every opportunity to connect and explore the needs and motivations of clients and stakeholders🫶 Enthusiastically helping clients and stakeholders, cultivating a feeling of community and careAlso: diverse workplaces that celebrate difference, understand that discrimination and bias are inherent traits in our society (and work to mitigate that bigotry) are my absolute jam.
Listed skills include Social Media, Public Relations, Event Planning, Event Management, and 16 others.