Director, West Coast Partnerships
Access Media
El Segundo, Ca
Director of partnerships for WhoSay WhoSay brings the tweets, Instagrams, and FB posts of over 1,600 A-list and emerging celebrities all together, and frames their first-person story-telling with original, premium editorial. Aimed at the "superfan," WhoSay has built an O&O audience of 8 million, and a Fan Graph of 90 million, captured from the 1.2 billion social followers of the talent. All of these consumers have actively engaged with their favorite celebrities on WhoSay… Show more Director of partnerships for WhoSay WhoSay brings the tweets, Instagrams, and FB posts of over 1,600 A-list and emerging celebrities all together, and frames their first-person story-telling with original, premium editorial. Aimed at the "superfan," WhoSay has built an O&O audience of 8 million, and a Fan Graph of 90 million, captured from the 1.2 billion social followers of the talent. All of these consumers have actively engaged with their favorite celebrities on WhoSay, which results in CTR's of up to 10% for targeted campaigns. After building the talent network (who use WhoSay as their main social syndication tool) for the last three years, WhoSay is now creating native ad opportunities and celebrity-driven promotions for brands. Celebs who work directly with WhoSay to connect with their best fans include Tom Hanks, Gwenyth Paltrow, Sofia Vergara, Eva Longoria and Kevin Spacey. Show less