Passionate marketing leader equipped with communication, project management and team-building abilities necessary to successfully lead marketing operations in any environment. High-achieving marketer that motivates staff and surpasses targets with tenacity and skill. Agile and responsive in face of changing demands.
Health And Wellness Of Carmel
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Marketing SpecialistHealth And Wellness Of Carmel Sep 2020 - PresentCarmel, Indiana, United States*Created and cultivates a fruitful marketing department independently along side building processes and procedures to help the practice grow and get exposure*Collaborating closely with the medical experts to properly educate patients and followers on our practices and therapies*Constructing digital marketing campaigns to target current and potential patients through email and social media*Organizing and scheduling posts on all social media accounts daily to uniquely highlight each procedure, supplement and therapy*Developing partnerships with local organizations as well as other medical facilities to help further our practices success
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Director Of MarketingThe Vogue Theater Sep 2019 - Jul 2020Indianapolis, Indiana Area* Worked directly with talent buyers and agents to properly create, ticket, and promote each eventResearched each artist to identify relevant target markets and analyze advertising data daily to regulate suitable spending* Created digital marketing campaigns to target current and potential customers through email and social media* Managed and analyzed marketing spends to ensure promotions are aligned to produce fan interaction and ticket sales* Scheduled posts on all social media accounts daily to uniquely highlight each event* Cultivated partnerships with local businesses such as magazines, radio, breweries and restaurants to diversify our brand throughout the community -
Regional Marketing DirectorDiamonds Direct Aug 2018 - Sep 2019Indiana, Ohio & MissouriManaged the responsibilities of Marketing Director at four store locations -
Marketing DirectorDiamonds Direct Jul 2017 - Sep 2019Indianapolis, Indiana Area* Maintained partnerships with local advertising contacts - Magazines, Radio, Newspaper, etc.* Facilitated donation requests with non-profit organizations and representing Diamonds Direct brand at charity functions* Recognized new marketing/advertising opportunities for Diamonds Direct in local market* Organized company functions both for employees and for customers* Maintained appearance of showroom advertising, decor, and merchandise placement and organization -
Event Manager | Social Media AnalystMs Companies Aug 2016 - Jun 2017Indianapolis, Indiana Area* Managed Corporate suite at Lucas Oil Stadium for the Indianapolis Colts byworking with onsite catering and event staff as well as communicated information for game day details, ticket delivery, and parking information directly with customers by developing email campaigns* Oversaw all corporate communications via email and social channels of over25 offices with company news, memos, anniversaries, birthdays, personnelchanges, holidays, employee spotlights, corporate and field events* Developed social content for two partnered companies including daily contentcreation of over 80 posts weekly and answering comments and messages onall channels from followers including customers and employees -
Assistant Account ExecutivePublicis Mar 2016 - Jun 2016Indianapolis, Indiana Area* Worked directly with Senior Account Executive, media partners and creativeteam to develop fresh and innovative advertising campaigns by directingcreative brand positioning and standards for TriHealth, a Cincinnati hospitalnetwork* Assisted Account Executive with daily tasks such as updating studioworkflow, email correspondence with the client, collect estimates fromvendors and manage multiple job creation requests -
Housewares Department ManagerUrban Outfitters Oct 2015 - Mar 2016Indianapolis, Indiana Area* Managed over 30 employees while overseeing the weekly payroll process andupdating daily, weekly and monthly schedules* Collaborated with team leaders to analyze company wide and internalbusiness figures to improve weekly sales and access loss prevention byholding training sessions and outlining monthly reports -
Associate Event ProducerBusiness Media Group, Inc. May 2015 - Nov 2015Indianapolis, Indiana Area* Created proposals and respond to RFPs to pitch to new and existing clientssuch as Miller Lite by creating event design, production timelines, and laborschedules* Oversaw multiple, simultaneous projects by managing expectations, adheringto strict budgets and production timelines, and executing flawless events onsite from load in, show and tear out* Handled all logistics including hospitality, transportation, catering, outsidevendors, talent management and production team, and facilities for musicaltalents such as The Rolling Stones, Jason Aldean, Florida Georgia Line andOAR at the Indianapolis Motor Speedway. Coordinated dressing room assignment, rider fulfillment and decor
Cassidy Waters Education Details
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Journalism -Public Relations
Frequently Asked Questions about Cassidy Waters
What company does Cassidy Waters work for?
Cassidy Waters works for Health And Wellness Of Carmel
What is Cassidy Waters's role at the current company?
Cassidy Waters's current role is Marketing Specialist at Health and Wellness of Carmel.
What schools did Cassidy Waters attend?
Cassidy Waters attended Ball State University.
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Cassidy Waters
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Cassidy Waters
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