Celeste Rodriguez Email and Phone Number

- Leading creative strategy for our team's growth marketing communications- Creating marketing campaigns for AI and automation products - growing usage, knowledge, and awareness of recommendations and optimization score in the Google Ads product.Volunteer work:- Member of the Inclusive Marketing Consultants, reviewing creative from across Google Marketing for inclusivity- Member of the Regenerative Agriculture Initiative, learning from industry leaders about how to enact climate justice through regenerative practices

- Managed executive communications for the CMO of Google, including internal and external events, (like interviews, fireside chats, conferences, and town halls) social media presence, and written communications between the CMO and the rest of Google Marketing (3000+ people)- Program managed Diversity, Equity and Inclusion initiatives in partnership with senior executives within Google Marketing- Planned events within Google Marketing, such as the annual conference for senior executives within Google Marketing

- Worked on YouTube’s Community and Social Support Team to triage and escalate content, operationalize product launches, and develop comms to respond on social media, via @TeamYouTube- Created global content and quality strategies with the purpose of scaling high quality interactions on Twitter- Created, operationalized, scaled, and maintained internal resources to train vendors on product launches and social media engagement- Worked across YouTube Operations, PR, Product, and Marketing to address crises and product issues

-Assistant to the head of event planning for the Dorothy Day Center for Service and Justice at Fordham University. The Dorothy Day Center plans events in and around the Fordham University campus to help students ethically engage with service work in the Bronx. -Planned and promoted events through Facebook and email marketing, and created visual communication in InDesign-Created and implemented effective methods to teach students about the complex nature of ethical service and the histories of the communities with which they will engage-Created feedback surveys and analyzed results in Google Sheets to improve the effectiveness of future events-Arranged logistics for events

-Conducted market research and industry benchmarking in the US to determine the upcoming strategy for the YouTube paid product support team.-Conducted and designed market research surveys and focus groups for six countries to identify market-specific needs and best practices.-Managed a vendor team of four Twitter support agents.-Managed a pilot through Twitter to determine demand, operational viability and next steps for the social support team.-Evaluated and updated our outbound email responses for process optimization.-Worked with our in-house video producer to create three instructional videos, which were integrated into our email responses.-Tracked the effectiveness of all projects through Google Sheets.

Assistant to the Operations & Marketing Director. Helped with day-to-day marketing tasks and marketing for special events. Focused on email marketing, social media strategy and graphic design.

-Designed and created playbills and promotional material for performances in InDesign-Contributed to marketing strategy

-Sewed costumes-Completed clothing alterations -Assisted with costume fittings-Shopped for fabrics and sewing equipment -Maintained a clean and positive environment

-Created social listening reports, made strategic recommendations to improve digital marketing direction and researched emerging media developments. -Analyzed large sets of data in Excel -Clients included: Spotify, Kate Spade, H&M, IKEA

-Collected over $20,000 in donations for Fordham University from alumni and parents over the phone-Demonstrated excellent negotiation and communication skills, along with the ability to think quickly in an unpredictable environment.-Frequently was the "Top Caller" of the day for receiving the most pledged donations in the office