Team Vision:Digitalize customer experience & become a trusted source of dermatogolical information for customers & dermatologists.Manage 3 sub teams: E-store, CS & Growth1. E-store & Socom- Develops and executes promotion strategy (PnL Monitoring)- Monitors website performance and customer satisfaction- Integration w 3rd party- Shopify best practices2. CS team:- Establish strong relationships with customers through friendly and personalized interactions.-… Show more Team Vision:Digitalize customer experience & become a trusted source of dermatogolical information for customers & dermatologists.Manage 3 sub teams: E-store, CS & Growth1. E-store & Socom- Develops and executes promotion strategy (PnL Monitoring)- Monitors website performance and customer satisfaction- Integration w 3rd party- Shopify best practices2. CS team:- Establish strong relationships with customers through friendly and personalized interactions.- Address customer inquiries and resolve issues promptly.- Collect customer feedback to improve products, services, and processes.- Outbound Sales and Upselling for brand.com & socom3. Growth:- CRM tool, SEO & SEM management- SEO/SEM strategy & driving online traffic- User Engagement & retention via personalized communication campaigns based on customer behavior and preferences.- Customer Acquisition via user segmentation & targeted campaigns- Analyze CRM data to identify trends, opportunities, and areas for improvement. Show less

A new team within Shopee Product with mission to ensure smooth feature release & adoption.Manage a team of 10 with focusing on Feature Quality & Health Monitoring1. Feature Quality:- Testing owner i.e UAT & Live Test initiators & configurators & coordinator w business for test case collections & ensure appropriate feature logic- Coordinator w Product MKT for feature education- Testing issue handling2. Feature & App Health Monitoring:- Issue collectors &… Show more A new team within Shopee Product with mission to ensure smooth feature release & adoption.Manage a team of 10 with focusing on Feature Quality & Health Monitoring1. Feature Quality:- Testing owner i.e UAT & Live Test initiators & configurators & coordinator w business for test case collections & ensure appropriate feature logic- Coordinator w Product MKT for feature education- Testing issue handling2. Feature & App Health Monitoring:- Issue collectors & troubleshooting: aware of feature logic to classify if issue is logic or non-logic related; initial diagnostics for troubleshooting- Following up w tech teams for root causes & fixing issue- Mitigation plan or temporary solution proposal while pending for issue fixing- Communication w business stakeholders for issue alert.- Logic validation Show less

Former known as Seller Marketing Feature team1. Mission: Product Marketing team will act as a connector between Business Product Management (BPM) and Business Stakeholders to close the gap between business needs & product development/improvement by enhancing the demand/adoption both internally & externally for features launching or improvements via Feature Education (Content creation & Channel management) & Feature Performance (Positioning & Strategy), collecting business feedbacks &… Show more Former known as Seller Marketing Feature team1. Mission: Product Marketing team will act as a connector between Business Product Management (BPM) and Business Stakeholders to close the gap between business needs & product development/improvement by enhancing the demand/adoption both internally & externally for features launching or improvements via Feature Education (Content creation & Channel management) & Feature Performance (Positioning & Strategy), collecting business feedbacks & sharing with BPM.2. Scope of work:2.1. Monitoring Feature Education (Content Creation & Channel management)- Enable/enhance feature adoption with messaging & content- Internal & External education materials for features- Understand user personas & journey; competitor/peer/partner performance & be aware of market trends- Content creation & channel management for performance optimization- Partner/collaborator with BPM on visions, roadmaps & feature launching/improvement to prepare for rollout communication plan2.2.Managing Feature Performance (Feature Positioning & Release Strategy)- Utilize business knowledge & analysis for feature positioning validation- Feature Performance Tracking- Support business stakeholders i.e campaigns, marketing, BD with strategic inputs Show less

Managed E2E planning &performance for NSF team- Created & monitored performance dashboard, reports & analysis of sellers during incubation phase- Used analysis, data & survey for seller & category management insights- Coordinated with related team for strategic planning & KPI.

- Built BI team of 3- Responsible for data analysis for all sub teams in Projects Management Group Team (Campaign Ops, Promotion & CB Ops)- Business performance analysis & management including data visualization, creating dashboard & report using Lumous or Google Data Studio.- Used analysis and data to foster company's potential revenue, solve business concerns and drive business optimization.- Coordinated with related teams for ad hoc projects (building model or creating new… Show more - Built BI team of 3- Responsible for data analysis for all sub teams in Projects Management Group Team (Campaign Ops, Promotion & CB Ops)- Business performance analysis & management including data visualization, creating dashboard & report using Lumous or Google Data Studio.- Used analysis and data to foster company's potential revenue, solve business concerns and drive business optimization.- Coordinated with related teams for ad hoc projects (building model or creating new working process for business optimization). Show less

- Planned on new product features given by market insights and data to foster users' experience & company's potential revenue- Business performance analysis & management including data visualization, dashboard & report.- Coordinated with outsourced telemarketing sale team (daily/monthly performance & resources)& other functional teams(Design, Finance, Content & Marketing)for Business initiatives & monetization.