Chris Collier Email & Phone Number

United States

 Lead a team of 5 responsible for the Durable Goods, Baby/Kids, and Consumer Electronics verticals, spanning 34 clients that represent $6 Million in ARR. Partner with CRO on quarterly commercial forecasting to proactively identify any softness in the business that could prevent us from achieving our revenue and retention targets. Forecast upsell opportunities alongside the Account Managers on my team. Worked with the COO and SVP of Customer Success to restructure the Account Management team. Own all activities related to hiring, onboarding, managing, and mentoring new team members. Support new business development by leading in-app demos and speaking to what a prospect can expect from a support standpoint.  Act as a senior sponsor on strategically important accounts focused primarily on mapping to senior stakeholders to drive retention and identify upsell opportunities.

 Led a team of 2 responsible for the Durable Goods & Baby/Kids vertical, with responsibility for 36 clients, representing $3.8 Million in ARR. Directly responsible for 17 clients that represent $2.8 Million in ARR. Shifted 90% of my accounts from one-year contracts to multi-year commitments.  Increased by ARR 50% with an industry-leading home improvement company by cross-selling to sister brands, expanding into additional markets, and broadening the scope of the engagement with the base business through up-sells. Achieved 101% of ARR targets in 2021. Partnered with CFO and CMO on launching a new product offering by highlighting the potential for syndication of a dataset created internally for a bespoke project that could significantly move the needle for clients.

Us

 Named head of existing RichMix and Virtual Reality business representing $6.2 Million across ~35 clients. Took a lead role in all sales activities pertaining to existing business. Secured future revenue for the business by moving five accounts to multi-year contracts in 2019 which will account for $1 Million in revenue over the next two years. Worked with CFO and CCO to build an annual financial plan, client by client, to set the course for the year. Supported quarterly business reviews to ensure the business was tracking against the annual plan. Played a supporting role in managing the team’s sales pipeline prior to the transition to Salesforce. Managed analyst team to ensure delivery tracked with financial plans and expected revenue recognition calendar. Worked with the centralized finance department to verify all invoices were accurate and timely. Represented Kantar at key industry events to support the new business development team. Worked with senior leadership and HR to bolster retention amid organizational restructuring and buyout.

Norwalk, Ct

 Acted as the SME for all things related to efficient assortment modeling, leading a team of 15 analysts in supporting 30+ blue chip CPG companies. Directly responsible for managing 8 clients which represented over $1.25 Million in annual revenue. Responsible for tracking monthly model delivery for the full team against the finance department’s revenue calendar to ensure work was delivered, and revenue recognized, in accordance with all GAAP. Supported Consultants’ sales process including; responding to RFPs, Pitching, Scoping, Pricing, and SOW writing.

Wilton, Ct

 Planned and led integration initiatives for new clients looking to integrate industry-leading assortment solutions into their organization. Supported analysts in the development of basic hard and soft skills associated with working in the consulting industry. Managed workloads of the analyst team to ensure work was balanced and analysts were put in a position to succeed. Ensured the analyst team felt supported and safe in a work environment that would challenge them and allow them to begin to hone their skills.

Wilton, Ct

 Leveraged both syndicated and point-of-sales data to build non-linear regression models that quantify the unique volume that each product brings to an assortment which ultimately drives the RichMix tool which is Kantar Retail’s category-centric efficient assortment modeling platform. Assisted category and brand managers in building holistic assortment recommendations for respective buyers at various retail customers. Worked in collaboration with headquarters category development managers to build new item projections for introductions at the channel level as well as with field teams to tailor those projections to their specific customer. Analyzed shopper switching behavior within various CPG categories including food and beverage, general merchandise, and health and beauty care. Consulted multiple CPG clients, managing both day-to-day tactical execution as well as long-term strategic planning within the efficient assortment space. Trained and consulted CPG brand managers on how best to leverage Kantar Retail’s internal portfolio rationalization tool tomaximize the productivity and profitability of their respective portfolios.

Waterbury Center, Vermont

Greater Chicago Area

Master Of Business Administration (Mba)

Business Administration, Marketing

Activities and Societies: Varsity Football