I am honored to serve as the leader of the central marketing team of the state's flagship university, the University of Kansas. In my role, I support student recruitment, branding, and other service lines and institutional goals. Our team of 30+ expert marketers includes strategy, operations, design, digital, video/photo, copy/content, web design/development and other functions.

- Leader of marketing and communications for the KU Edwards Campus- Supported and oversaw eight talented marketing professionals- Responsible for all marketing and communication strategy, implementation, investment, analysis and results- Helped reinvigorate the campus with fresh marketing and recruiting approaches leading the highest enrollment in 12 years- Collaborated with numerous leaders, units and functions across the university to share goals and achieve them- Used contemporary best practices in marketing strategy, research, digital marketing, marketing automation and CRM, media relations, social media, crisis communications, content marketing and more to exceed goals

Cerner’s mission is to transform the system of health management and care delivery. It can only do that when healthcare providers choose our solutions and hire our services. And that requires effective marketing. My role in that equation includes:- Leading two marketing teams which promote our clinical solutions and related consulting services.- Contributing to positioning, lead generation and sales conversions generating over $1 billion each year in new business.- Analyzing and developing programs to improve client satisfaction.- Consulting senior executives on strategy formation and leadership communications.- Overseeing strategic planning and execution of marketing tactics including media relations, market research, sales support, lead generation campaigns, client satisfaction/retention, digital communications, events, presentations, sales pitches and proposals, internal communications, integrated sales+marketing model design and implementation, sales scripts, database marketing and more.- Directing and managing the investment of a $1 million (non-personnel) marketing budget.- Teaching numerous classes to colleagues on strategy, persuasive communications, presentation development and delivery, and client satisfaction.- Consistently earning performance ratings in the top 20% of all Cerner associates. Formal 360-degree reviews describe me as strategic, collaborative, energetic and accountable.

Rhythm Engineering improves the livability of communities by streamlining traffic on major roadways. As the head of marketing, my role is to create and communicate our value to cities, counties and states, so they can deliver our great benefits to their constituents. Benefits include decreased travel times, fewer red lights, less emissions, less fuel consumed, fewer accidents, and less need to expand or build new roads thereby saving money.During my time with Rhythm Engineering, we were...- Recognized as the fastest growing company in Kansas City by Ingram's magazine and the Kansas City Business Journal- Ranked in the Inc 500 two consecutive years- Listed as a finalist for the best places to work by Ingram'sand numerous other awards for revenue growth and product peformance.My contributions to the outstanding growth of the company include:- Marketing strategy and development- Lead generation through traditional, digital and social media- Brand development and maintenance- Internal communications- Strategic input to overall company direction- Management of marketing team- Media relations and event planning/management- Sales support and other marketing collateral- Input into product development including market insights, competitive analysis, financial modeling, etc.- Original content creation (white papers, webinars, video, etc)- SEO and SEM

Capital Relay offers a range of services to banks, independent finance companies and lessors. As our name implies, we add value in each leg of the financing race from originations to servicing to collections and recovery. My role at the company is to create new relationships and convey the substantial value we bring to our partners. I spend the majority of my efforts generating new truck, trailer and equipment financing business and securing debt-collections accounts. Please visit our website and if we can be of assistance to you, contact me at cgregory@capitalrelay.com.

• Increased new financing originations from $91 million in 2005 to $171 million in 2007 through driving corporate marketing and sales strategy, developing and leading marketing and client-facing teams• Increased sales from commercial equipment dealership business unit from $5 million in 2005 to over $40 million in 2008• Positioned the company to earn numerous awards for the first time in company history including it’s first appearance in Ingram’s Fastest Growing Companies in Kansas City, industry recognition as one of the five fastest growing equipment finance companies and one of the largest finance companies • Grew independent distributor channel from fewer than 200 active members to over 1,500 members• Led the design and implementation of internal systems automation which improved efficiency, turnaround and transparency while setting the foundation for external technological interfaces• Transformed the recruiting and hiring process to ensure associates met the highest standards and delivered unrivaled performance, service and contributions to organizational goals• Directed fifteen professionals in areas of communications, sales, account management and marketing. Developed strategy for, participated in and oversaw direct marketing, brand communications, online advertising, lead generation, events, media relations, investor relations, internal communications, promotions and interpersonal sales communications. Invested budget of over $250,000 per year.• Identified and acquired dozens of new sources of business through marketing and direct relationship building activities with companies of all sizes nationwide• Executed marketing tactics including e-mail, web, direct mail, print advertising, events and media relations. Wrote, designed and produced sales and marketing collateral translating complex product attributes and into client features and benefits.

• Supported client development including direct interaction with Fortune 100 executives• Led the rebuilding of advertising-supported website generating $250,000 in additional sales in the first three months after site launch• Recognized for success with increasing responsibilities and corporate awards