Claudia Brunyee Email & Phone Number

Bradford, United Kingdom

• Design, formulate and manage effective marketing, social media and innovation strategies that meet the objectives for brand development, lead generation and customer engagement. • Plan marketing and social media campaigns whilst managing/maintaining budgets and deadlines. • Generate new ideas for marketing campaigns, social media entries, press releases and find other creative ways to promote the Dalesman and Gordon Rhodes’ (GR) brands.• Organising attendance at key trade events, including BBC Good Food and Speciality Fine Food Show. • Develop consistent and valuable marketing materials and communications in line with the appropriate brand propositions.• Write press releases, news items / website content and editorials. • Lead/work closely with the Design & Marketing Executive to ensure artwork for a wide range of different marketing materials is created in line with new ideas and planned activities. • Coordinate marketing activity with sales activities, working closely with the sales teams to gain feedback on results. • Plan and implement new product launches, coordinating with managers and all affected departments. • Proof read all final marketing material prior to print, emailing or issuing online. • Source free advertising and press opportunities. • Ensure an up to date photography and video bank are held for use throughout the annual marketing plan. • Maintain both Dalesman and GR websites, keeping content fresh and up to date. • Communicate marketing activity across all staff to ensure all departments are aware of products and services being promoted. • Attend sales/innovation meetings, trade shows, conferences and events

Promotion from Marketing Assistant.

West Yorkshire

• Develop, execute and manage marketing campaigns for all 3 companies within the Group (B2B and B2C).• Acting as first point of contact in absence of the Marketing Manager • Collaborate with internal working groups to develop and implement business projects• Writing original copy for newsletters and marketing campaigns. • Proofreading key literature, including qualification documents and new training books• Producing creative briefs for Graphic Design team• Organising annual conference and key trade events• Sourcing new suppliers and new products• Liaising with external stakeholders, suppliers, printers etc• Product development and design• Maintaining and updating websites, online shop and customer portal• Conducting market research and presenting findings to key stakeholders • Assisting in recruitment and induction of new team members• Introducing new marketing strategies via social media for positive customer engagement • Achieved ILM Level 3 Award in Leadership and Management.Additional Qualification in First Aid at Work

United Kingdom

• Listening to customer requirements and presenting appropriate solutions• Marketing key events – signed up 13 new schools to event (previous record was 2) • Developing and maintaining relationships with clients, partners and associates• Designing and implementing seasonal marketing campaigns, including events and supporting promotional literature• Prospecting potential clients and business partners• Conducting market research and analysing key market trends• Negotiating price and delivery timescales • Liaising with internal teams to ensure swift service delivery• Creating detailed proposal documents• Proofreading key tender literature• Working and succeeding in a target driven environment• Updating and maintaining CRM system• Member of the events committee