Assistant Brand Manager
Current• Implemented successful OOH advertising campaigns, increasing brand awareness and capturing consumer attention in high-traffic areas.• Planned & executed three large-scale end user engagement events, engaging over 100 key clients, fostering new business relationships and increased brand exposure.• Led digital marketing initiatives, achieving a 200% boost in impressions, 9% increase in follower base, and a 70% rise in lead generation—demonstrating an ability to drive brand visibility and consumer engagement.• Developed and maintained content calendar, driving timely and consistent creation of impactful content that led to over $10 million USD in qualified leads in three quarters.• Conducted in-depth market analysis, identifying trends and consumer insights to refine brand strategy and maintain competitiveness in the market.