Daniel Coffey Email & Phone Number

Princeton, NJ, US

Princeton, New Jersey, United States

Princeton, New Jersey

Digital Project Management and Strategy

Somerville, NJ

Digital and Video Execution for all things MasterCard & MasterPass.. Specializing in brand development, strategy, global client relations, managing budgets and resources, and building and improving corporate process.

Plainsboro, NJ

Oversight of digital execution for tactics related to BMS oncology products. (Most notably--Nivo Launch (Melanoma, Lung, Nivo/Yervoy Regimen), and Immuno-Oncology stream. Responsible for all aspects of project planning and life cycle including strategy, resourcing, timing and budgets.Collaboration with all BMS (Studio) disciplines for successful execution.

Greater Philadelphia Area

Managed alll team members/stakeholders across processes to achieve goals and project successResponsible for top down and bottom up budgets, project schedules/plans, risk plans, communication plans, etc. using the correct tools that accurately reflect the scope of work but that also consider client expectations and Digitas economics Developed status reports.

• Developed processes to help streamline and ensure delivery of projects internally and externally.
• Managed digital team and ensured efficiencies in project management and web development.
• Oversaw audience development and database management for all franchises.
• Helped spearhead content development through a variety of media formats (video/podcasts/feeds)
• Developed strategies to increase traffic and engagement for all web properties.

Led the design and development of 20+ revenue-generating network websites within 3 years.Responsible for day-to-day operations of conceptualizing, building, implementing, and launching of existing and new sales products and services across HCPLive, which directly led to more than $5 million in revenue across our physician, managed care, oncology, and.

Responsible for building, maintaining, and marketing the web presence for several Bloomberg magazines and Bloomberg Press, their books division. Worked with HTML and PDF formats to post materials on Bloomberg's website (www.bloomberg.com). Developed new technology for Bloomberg Professional Service clients to be able to download interactive versions of the.

Created graphics and managed internal image database for use in Bloomberg Multimedia's Audio/Visual service. Scanned, selected and optimized stringer photos and prepared them for use in our databases. Helped develop a proprietary database for storing all visuals used in our proprietary service. Worked with major media company (T1) to build and help.

Managed database for major world corporation's dividend payments to shareholders on Bloomberg Professional Service. Worked with major stock exchanges around the world to maintain data quality. Helped develop and maintain database for company earnings and descriptions on Bloomberg Professional Service. Volunteered on customer service desk to field inquiries.