Daniela Alvarez Email & Phone Number

Associate Brand Manager for UAP female and male Category within the Brand Group Innovation:-Develop innovation strategy for UAP category in Female and Male brands to drive category growth through relevant innovation:*Understand relevant insights based on people centric approach and upcoming trends addressing key audiences needs*Management of each project with cross functional teams to ensure delivery and availability dates of the newest innovation*Flawless management of Time tables keeping availability dates across LATAM on time*Ensuring generation and implementation of powerful IMC campaigns addressing key messages per ACPL process in each asset*Boost opportunities within Beauty and Skin Care segment with Hair Minimizer and Sensitive protection initiatives to strengthen and bring users to the brands*Lead Men Speed Stick and Lady Speed Stick artwork relaunch andimplementation for all portfolio to recruit new users and maintain current oneswhile staying relevant and updated*Develop Equity campaigns for new Speed Stick and Lady Speed Stick Brand Promise to have strong communication in all touchpoint ecosystem uplifting CBI metrics*Develop new website for both brands to strengthen metrics and content

• New image implementation for Oral care category.• Guideline creation for promotional systems comunication with new image.• Constant communication with cross functional teams for brand problem solutions.• Holistic solutions creation according to specific brand, user and bussiness needs.• Simultaneous projects management.• Strategic plan and implementation to increase purchase intent including inside graphics.• Benchmark and visual audits.• Brand analysis.

• Budget revision and expenses tracking implementation system to reduce over spent projects.• Weekly revisions with cross functional teams for project updates. Direct interaction with design agencies.• Simultaneous project management with good timings and expectation deliveries.

Formation completed in Dec,2016 in Graphic Design.

Diplomado En Estrategia Comercial - Anahuac Online, Estrategia Comercial

Activities and Societies: Formular estrategias comerciales para la resolución de distintas problemáticas en conjunto con la fuerza de.

Ui Boothcamp, Ui Design Principles

UI Design boothcamp: design principles applied for solutions based on methodologies such as Atomic design and grid system. Knowledge.

Ux Boothcamp, Ux Design Principles

UX Design boothcamp: design principles applied for solutions based on methodologies and user centered design. Problem solving by better.

Bachelor'S Degree, Graphic Design

High School/Secondary Diplomas And Certificates