Anthony Perry, Email & Phone Number

Pompano Beach, Florida, United States

Miami | Fort Lauderdale Area

• Empowered, results-oriented senior executive and a key member of the management team leading the development, implementation and communication of the overall strategic vision for The Art of Shaving within the wholesale.
• Communicates strategies to executive leadership team ensuring agreement with, and support of, the strategies and that they are properly aligned with the company’s overall strategic plan.
• Creates a culture of innovative and disruptive thinking. Challenge the team to be thoughtful risk takers based on market insights, consumer trends and company objectives.
• Coaches and guides team on development and execution of new retail/wholesale “test/learn” partnership concepts providing guidance to determine and evaluate the success criteria needed in order to validate long – term.
• Develop and coach management team for continuous skill improvement.
• Holds team accountable for performance management and development. Providing constructive feedback and establishing standards for performance.

Miami | Fort Lauderdale Area

· +$500M in annual sales volume.· drove regional sales and profit plans to budget through successful leadership,organizational plans, customer service & development and execution of all regional merchandising and planning strategies, consistently across all stores in the Southeast region· Maintained strong understanding and management of the business by.

New York City

• Partnered with the GPM in the development and implementation of planning and gross margin strategies, new business initiatives strategies to planning team to meet and/or exceed sales, margin and turn targets. Provided.
• overall responsibility for $300M in annual sales volume and pyramid of 12 associates. Area of responsibility included Fine Jewelry, Jewelry, Watches, Accessories, Outerwear and Ladies Swim. Pyramid head count included.
• Merchandise planning; long-range planning, pre-season planning and in-season management of OTB (topside and by location) for both stores and ECOM. Developing seasonal classification strategies to drive sales and.
• Collaborated with both direct reports and merchant teams to identify product needs at store level and strategize necessary action plans needed to drive results.
• Partnered with store and regional teams to identify specific market localization opportunities and implement strategies to address needs via merchandise assortment, inventory levels, product placement and regional.
• Executed, reviewed and presented financial analysis and action plans to President, GMM and CFO at monthly business reviews with action plans to achieve expected results.

Greater New York City Area

• Partnered with the GMM in the development and implementation of merchandising & gross margin strategies, new business initiatives and key item strategies to merchant team to meet and/or exceed sales, margin and turn.
• Overall responsibility for $200M in annual sales volume, +50 stores including ECOM. Pyramid head count included 14 associates.
• Managed monitoring process for inventory aging for business area and implemented action plans in partnership with DVP of Planning to stay within corporate standards.
• Provided guidance to Buyers to ensure merchandise strategies and assortment plans meet divisional objectives and align with customer and store needs by implementing “good, better, best” strategy.
• Attended relevant trade shows, markets and events to observe and to stay current on market trends, gather product information, select merchandise and establish business relationships.
• Fostered strong relationships with key vendors to ensure partnerships that deliver strong financial results.

New York City

• As Senior Merchandiser, I led the development of seasonal line plans for Neckwear and over saw the full life-cycle development for the upcoming season. Responsibilities included overseeing numerous brands.
• Developed, managed & merchandised specific brands assigned. This includes managing the product development lifecycle from concept to completion. Collaborated internally and externally with design, sales, customers and.
• Worked closely with Sales to enhance understanding of targeted consumer groups, competition and retail distribution.
• Helped guide the Design team into saleable products that fit into customer specific needs based on current selling trends seen in the market.
• Analyzed past figures/trends to anticipate future needs for product assortments and competitively shops, identify trends and business opportunities. Collaborated closely with Design team on material selection and line.
• Ensured financial goals were met by identifying target first cost (total cost to create finished goods ready for sale in the marketplace), issuing product requirements including initial margin goals to suppliers.

Miami, Florida

• Divisional Merchandise Manager | Director of MerchandisingPerry Ellis & Cubavera Retail Stores, Miami, Florida Partnered with the President in the development and implementation of merchandising & gross margin.
• Developed and communicated strategic visions and goals, and customer and marketplace perspective, to respective cross-functional partners
• Led the team on monitoring inventory aging for business area and taking urgent action in partnership with DVP of Planning to stay within corporate standards.
• Provided guidance to Buyers to ensure merchandise strategies and assortment plans meet divisional objectives and align with customer and store needs.
• Provided guidance and direction with the open to buy process to buyers.
• Attended relevant trade shows, markets and events to observe and to stay current on market trends, gather product information, select merchandise and establish business relationships.

• Buyer Men’s Shoes, Lord & Taylor, New York
• Annual volume of $21.0m
• Financial responsible for achieving all sales, margin, turn and shortage expectations
• Move the business by developing compelling and focused assortments with an emphasis on both key items and fashion trendsBuyer Men’s Neckwear | Accessories | Lord & Taylor, New York
• Annual volume of $19.0m
• Responsible for the overall sales and profitability of neckwear and accessories.