Managing Partner
CurrentAlthough officially incorporated in 2012, Referential has been in the customer advocacy business for almost three decades. Founded in 1994 and formerly known as H&D Feber Associates, the company has helped clients of all sizes leverage the power of a happy customer. Specializing in deploying advocacy professionals and delivering innovative, high-quality advocacy-related services, Referential has started programs from scratch, assisted with ongoing initiatives, and has experience in all fields relating to advocacy, referrals, and customer marketing. Current clients represent a wide cross-section of industry sectors and company revenues, including multiple Fortune 50 and Fortune 500 companies, through to more modestly sized organizations that may have only a handful of customers.