David Robinson Email & Phone Number

London, England, United Kingdom

• Responsible for global sales and leadership enablement and excellence imperatives across our commercial teams. From designing best practice programs to driving adoption and embedding in the field these best in class.
• Designed and launched the global Commercial Leadership Framework & Development Program – Spanning 190 global leaders. Focusing on Strategic Planning, Developing your Teams and Driving Performance (Way of Leading)
• Driving adoption and embedding the ‘Way of Selling’ best practices across the global commercial organisation – driving 19% ARR growth, acquisition of circa 600 new logos, improvements in win rates and transition to.
• Responsible for the conceptual design and operationalisation of our Demand Generation Program resulting in an increase in addressable pipeline coverage.
• Owner of the design and delivery of the Commercial Leadership Team Bootcamps at our global Sales-Kick-Off (SKO – 2023 & 2024) to three different cohorts - Managers/Directors, extended Global Leadership Team and.
• Responsible for the content, facilitation, and delivery of our Sale Academy Live tracks at our SKO in 2022, 2023 & 2024 to include Direct Sales, In-direct Sales, Pre-Sales, CSM & Partners cohorts

Focused on implementing, embedding and driving a strategic commercial transformation program across the EMEA, APAC regions and Global Accounts team. Ensuring that the new AVEVA Way of Selling and our transformation to a SaaS approach was adopted and embedded in partnership with the global executive leadership team. The program includes, harmonisation of.

Stone, England, United Kingdom

• Responsibility for driving the business transformational aspirations and business growth objectives, through development and execution of the go-to-market (GTM) strategy and supporting sales and marketing plan. Leading.
• Increased sales by 16% on previous year
• Increased unweighted pipeline by 41% and weighted pipeline by 25%
• Improved sales conversion ratio to 60% from 40%
• Increased monthly forecast accuracy to within average 15% of forecast
• Established a sustainable sales structure, team, performance indicators and processes for short-term management and medium-term growth

Warrington, England, United Kingdom

• Led the sales, business development and marketing team to deliver business targets and growth aims. Developed business GTM strategy for the technology division and for the implementation of global digital strategy.
• Grew order input by 38% in under 3 years
• Recruited, coached and mentored a team of circa 60 sales, marketing and pre-sales professionals
• Reduced sales and general admin cost within the sales, proposals and marketing team by 20%, whilst achieving growth through redesign of Sales & Pre-Sales process
• Increased rolling unweighted and weighted opportunity pipeline
• Secured new customer wins in new sectors (Pharmaceutical, Chemicals, Minerals, F&B) with new digital and service propositions

Warrington, England, United Kingdom

Introduced new processes, procedures and coached sales and proposals team to assist in a transformational sales strategy; from project centric to account management focused.

Bracknell, England, United Kingdom

Create and execute the project win pursuit and customer engagement strategy to successful conclusion. Mentoring the business development team in winning a 3.5M technology project with a new logo.

Frimley, England, United Kingdom

Develop and realize the Account Management Plans for a number of selected Public & Private sector Corporate Accounts. Responsible for penetrating, maintaining and growing the revenues, through facilitating and developing high, wide and deep relationships, understanding strategic drivers and challenges and introducing Siemens portfolio of value-add.

Frimley, England, United Kingdom

Chessington, England, United Kingdom

Sunbury-on-Thames, England, United Kingdom