With clients across the Middle East, a leading provider of Business Intelligence, Consumer Research, and Business Analytics to multi-vertical public and private sector clients in Retail, Education• Design and optimize Data Transformation and BI, AI & ML Analytics projects, deploying a servant-leader approach to creating project frameworks, deliverables schedules, and milestone planning.• Spearhead major CRM projects for Fashion and FMCG Retailers on Data Analysis, Customer Behavior… Show more With clients across the Middle East, a leading provider of Business Intelligence, Consumer Research, and Business Analytics to multi-vertical public and private sector clients in Retail, Education• Design and optimize Data Transformation and BI, AI & ML Analytics projects, deploying a servant-leader approach to creating project frameworks, deliverables schedules, and milestone planning.• Spearhead major CRM projects for Fashion and FMCG Retailers on Data Analysis, Customer Behavior Analysis and Campaign Management.• Oversee targeted customer marketing campaigns, campaign performance analysis and reporting.• Design & structure customer performance growth strategies via predictive models like churn prediction, customer lifetime value (CLTV) and market basket analysis.• Build Loyalty program strategies through customer segmenting, campaign management and seamless insights delivery via management decks and interactive Power BI reports. • Lead end-to-end qualitative and quantitative market research initiatives, directing data curation, validation, analysis and reporting.• Championed the development of ASPX, .Net and HTML5 custom applications.• Advocate for a high-touch client engagement model, hosting regular business reviews to ensure compliance to account management and project delivery targets.• Adopt a risk management approach to ensure maintenance of project timelines, verify budget compliance and delivery of final BI products to clients. Show less

nhbs is a business consultancy and innovative services firm. We provide services in business consulting and knowledge analytics to help companies improve operating efficiency and achieve operational excellence.In an age of IoT, where everything is connected and everyone is doing everything to get a step ahead, we provide a competitive advantage to take the lead.

Structuring the framework of business decision-making aligned with the company’s growth projections and revenue targets, I:• Provided store and product level intelligence to facilitate annual and seasonal strategy planning and developed executive dashboards and scorecards with lead and lag indicators for business stakeholders• Iterated customer segments based on RFM, Life-stage and Socio-Economic consumption behavior.• Established customer target groups across segments to ensure… Show more Structuring the framework of business decision-making aligned with the company’s growth projections and revenue targets, I:• Provided store and product level intelligence to facilitate annual and seasonal strategy planning and developed executive dashboards and scorecards with lead and lag indicators for business stakeholders• Iterated customer segments based on RFM, Life-stage and Socio-Economic consumption behavior.• Established customer target groups across segments to ensure effective marketing execution.• Maximized incremental revenue and ROI through customer acquisition, customer enrichment, churn reduction and win-back tactical and thematic campaigns.• Assisted with development of Lifetime Value Growth Nurturing models for varied customer segments.• Worked with marketing and operation teams to design campaigns to drive Multi Brand Affinity and scalable growth and revenue increase.• Provided retail management teams with business insights, system and process upgrades, and rollout and error resolutions.• Designed and launched KPIs and OKRs to assess and track performance and compliance to targets. Show less

With responsibility for localising the global parent group’s processes with Indian operations and achieving reductions in shrink rates, key impact was achieved through:• Developing productive partnerships with local law enforcement agencies and training retail staff and security team on inventory management and safety protocols. • Re-engineering existing audit processes to gain financial and operational efficiencies. • Performing root-cause analysis for high shrinkage stores and… Show more With responsibility for localising the global parent group’s processes with Indian operations and achieving reductions in shrink rates, key impact was achieved through:• Developing productive partnerships with local law enforcement agencies and training retail staff and security team on inventory management and safety protocols. • Re-engineering existing audit processes to gain financial and operational efficiencies. • Performing root-cause analysis for high shrinkage stores and designing recovery strategies. • Monitoring third party stock audit contracts, processes and schedules.• Working with stores, regional operations teams, national inventory, logistics and legal teams and global teams to verify company Inventory and Security objectives were constantly met. Show less

Inventory Control (National)Key Deliverables:Carried out periodic shrinkage reviews for high shrinkage stores. Provided assistance to the Business Teams with shrinkage root cause analysis and developed shrinkage reduction action plans.Supervised inventory hygiene by tracking non-regular inventory movement and streamlining the same.Actively involved in handling inventory MIS - stock covers, in-transits, negative inventory, damages and defectives, consumption along with… Show more Inventory Control (National)Key Deliverables:Carried out periodic shrinkage reviews for high shrinkage stores. Provided assistance to the Business Teams with shrinkage root cause analysis and developed shrinkage reduction action plans.Supervised inventory hygiene by tracking non-regular inventory movement and streamlining the same.Actively involved in handling inventory MIS - stock covers, in-transits, negative inventory, damages and defectives, consumption along with shrinkage - quarterly PI, cycle counts & PEGS.Projects Executed:Store Management Tool Show less

Started as a General Assistant at Tesco North Finchley and worked my way to becoming a Department Manager via the internal Options programme. During this tenure worked as instore merchandiser, stock controller and shift manager.