• Building a business-critical dimensional data product on the Databricks platform to deliver comprehensive Supplier Relationship and Spend Management data to over 60+ teams of Nike Supply Chain Management, Global Procurement & Sustainability divisions, contributing to significant cost savings and operational efficiencies.• Growing a set of key Transactional data products in the Sourcing & Purchasing domain, powering key analytics solutions to enable data-driven decision making for Nike Business teams.• Design and development of a big-data product aimed at empowering the Nike Product Creation and Material Planning Excellence teams through the provision of curated materials data and insights.

• Built an Omnichannel Command Center - a first of its kind commercial analytics product created by uniting data from Marketing, Commercial and Digital channels in a Customer Data Fabric to measure omnichannel outcome delivery for GE Healthcare• Enabling regional CEOs and leadership teams get granular insights on customer purchase behavior, customer journeys and take informed decisions on business strategy and tactics.

• Leading the KPI Measurement and Data Analytics initiatives for the Global Omnichannel Transformation Program• Website Optimization Initiatives (Design and measurement) to analyze performance at all stages of the Customer Digital Journey (Website -> Lead -> Order) to improve Commercial Outcomes from the website• Lead the Demand Forecasting Analytics project aimed at providing a data-backed input to enable the Global Supply Chain team in the planning of resources to meet the unexpected demand for medical equipment due to the Covid-19 pandemic

• Conceptualization, design, and development of a Global Marketing Measurement Dashboard to measure outcomes of digital and offline marketing initiatives with a globally standardized approach• Generated ~$1M opportunities for the business within 6 months of launch with the Account based Targeting and Digital Hot Leads solution of the product• User base of ~200+ in the Global Marketing community of GEHC• Root cause analysis, recommendations lead to 8% uptick in form-fill completions, improved video engagement with, reduced bounce rate and optimization of customer journey on the GEHC Website

Leading the market analytics efforts for the Global Marketing team of Clinical Care Solutions, one of GE Healthcare’s key product segments. Closely working with the Chief Marketing & Commercial Officer and Product Marketing teams to enable data-driven decision making, generating insights and translating mathematical results into business recommendations. Root cause analysis for market share loss and identification of key levers to improve commercial intensity for GE Healthcare in the medical devices industry

• Designed and launched the Global Market Drivers Database with multivariate forecasting, market size estimations for flow business segments based on primary & secondary research, imports analysis – to enable business case development for NPIs and growth playbook discussions• Market size, share estimation & forecasts, competitor analysis, win-loss analysis for finance

• Lead a team of 8 Business Analysts supporting the Analytics and Business Insights team of a leading Fortune Top 50 Technology client for their Ecommerce website which involved performance measurement & optimization of their ecommerce website - for cross sell / upsell strategy and promotional / launch events• Closely working with the Mu Sigma University in hiring and training of new hires and a member of the Mu Sigma Recruitment team

• Worked as a member of a group supporting the Marketing Analytics and Business Insights team for one of the world’s leading Pharmaceutical Organizations featuring in the Fortune 500 List• Analysis of the performance of various marketing initiatives carried out by the client for their leading drugs using Test-Control/ Lift Analysis and reporting the results of the same• Designed and developed reports to enable clear and effective reporting of drug performance to the Senior Leadership teams of the client on a weekly and monthly basis