Senior M&E Analytics Lead
Current
May 2024 - Present
AeroLeads people directory · profile
David Herbert Email & Phone Number
Senior M&E Analytics Lead at Roku Inc.
at
Roku
1 work email found
@roku.com
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Senior M&E Analytics Lead at Roku Inc.
Location
New York, New York, United States
Company size
Who is David Herbert? Overview
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Quick answer
David Herbert is listed as Senior M&E Analytics Lead at Roku Inc. at Roku, a company with 2014 employees, based in New York, New York, United States. AeroLeads shows a work email signal at roku.com and a matched LinkedIn profile for David Herbert.
David Herbert previously worked as Senior M&E Analytics Lead at Roku and M&E Analytics Lead at Roku Inc.. David Herbert holds Master'S Degree, Business Analytics - Marketing Concentration, Cum Gpa 3.785. from Duke University - The Fuqua School Of Business.
Company email context
Email format at Roku
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{first_initial}{last}@roku.com
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Profile bio
About David Herbert
Marketing is leading the digital transformation, and one can no longer do marketing without Martech. Value creation in the space is growing at a hyperbolic rate due to drivers including cloud computing, SAAS offerings, venture capital funding suppliers, and the ability of third-party application integrations through APIs. The last driver is the newfound ability to view marketing technologies as "Lego" pieces, whereby companies can build their unique martech stack based on their specific tactics and customer lifecycle. The time could not be better for me to explore these Lego pieces and build a top-down strategy to experiment and determine which fit together best!I am an exceptionally driven and determined individual with a strong passion for technology, analytics, marketing, Martech, social impact, and product. In pursuit of my passions, I am currently furthering my analytics capabilities by partaking in Duke's accelerated 1-year Masters in Quantitative Management and Method: Business Analytics (MQM) graduate course at Fuqua Business School. Feel free to connect with me on LI!
Listed skills include Public Speaking, Leadership, Microsoft Excel, Microsoft Powerpoint, and 11 others.
Current workplace
David Herbert's current company
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Roku
6 roles
David Herbert work experience
A career timeline built from the work history available for this profile.
M&E Analytics Lead
Jun 2022 - May 2024
Technology Marketing Manager
- At Roots and Journeys, the company's mission was to provide broader access to Africa by adopting an "exclusive adventure, affordable luxury" strategy. During my time there, I disrupted the safari tourism and travel.
- Researched, selected, implemented, and integrated a complete technology system infrastructure via HubSpot, PMS, Data Validation System and Google Workplace.
- Actively managed all data capture, mining and analyses via HubSpot and Google Data Studio, increasing lead generation by 380% and driving subsequent rise in occupancy rates by 200%+ in eight months.
Jul 2020 - Jun 2021
Economic Research & Analytics Intern
Glen Point Capital
Following my hiring for the second consecutive summer, I evaluated how climate change fluctuations will impact select industries – such as travel and insurance; thus, providing tangible insight to help guide the firm's global macro strategies. Additionally, I assisted the Quant team in developing a growth widget, utilising a unique data capturing approach.
Jun 2019 - Aug 2019
Economic Research & Analytics Intern
Glen Point Capital
I performed a deep research, as part of the economics and research team, into natural interest rates and their potential in predicting monetary policy direction. This analysis predominantly utilised the Laubach-Williams Model.
Jun 2018 - Jul 2018
Business Development Executive
As a business development executive, my primary functions revolved around sales forecasting, sale-floor functions, operational support, structuring timelines, and executing project plans. In my time at Smart Media, I developed new relationships with blue-chip international organizations using Skype, email and face-to-face exchanges. In so doing, I was able.
Feb 2017 - Jun 2017
Team & coworkers
Colleagues at Roku
Other employees you can reach at roku.com. View company contacts for 2014 employees →
CP
Cody Pereira
Colleague at RokuLos Angeles Metropolitan Area, United States
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SH
Sako Hanna
Colleague at RokuSyria, Syrian Arab Republic
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MK
Muhammad Karrar
Colleague at RokuAustin, Texas Metropolitan Area, United States
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PS
Purneeta Sachdeva
Colleague at RokuGreater Cambridge Area, United Kingdom
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RG
Ralph Gilmore, Jr.
Colleague at RokuNew York, New York, United States, United States
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AS
Aditya Surbhit
Colleague at RokuUnited States, United States
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JH
Jason Howe
Colleague at RokuCardiff, Wales, United Kingdom, United Kingdom
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RN
Renuka Naik
Colleague at RokuUnited States, United States
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MM
Mahese Mola
Colleague at RokuBengaluru, Karnataka, India, India
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JM
Jeff Markus
Colleague at RokuLos Angeles Metropolitan Area, United States
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Cody Pereira
Colleague at RokuLos Angeles Metropolitan Area, United States
View →
SH
Sako Hanna
Colleague at RokuSyria, Syrian Arab Republic
View →
MK
Muhammad Karrar
Colleague at RokuAustin, Texas Metropolitan Area, United States
View →
PS
Purneeta Sachdeva
Colleague at RokuGreater Cambridge Area, United Kingdom
View →
RG
Ralph Gilmore, Jr.
Colleague at RokuNew York, New York, United States, United States
View →
AS
Aditya Surbhit
Colleague at RokuUnited States, United States
View →
JH
Jason Howe
Colleague at RokuCardiff, Wales, United Kingdom, United Kingdom
View →
RN
Renuka Naik
Colleague at RokuUnited States, United States
View →
MM
Mahese Mola
Colleague at RokuBengaluru, Karnataka, India, India
View →
JM
Jeff Markus
Colleague at RokuLos Angeles Metropolitan Area, United States
View →
3 education records
David Herbert education
Master'S Degree, Business Analytics - Marketing Concentration, Cum Gpa 3.785.
Bsc Management Science, Business Management & Data Analytics, Gpa 4.0 - First Class Honors
Bachelor'S Degree, Business Science (Finance & Accounting), Gpa 4.0 - Dean'S Merit List
FAQ
Frequently asked questions about David Herbert
Quick answers generated from the profile data available on this page.
What company does David Herbert work for?
David Herbert works for Roku.
What is David Herbert's role at Roku?
David Herbert is listed as Senior M&E Analytics Lead at Roku Inc. at Roku.
What is David Herbert's email address?
AeroLeads has found 1 work email signal at @roku.com for David Herbert at Roku.
Where is David Herbert based?
David Herbert is based in New York, New York, United States while working with Roku.
What companies has David Herbert worked for?
David Herbert has worked for Roku, Roku Inc., Roots And Journeys, Glen Point Capital, and Smart Media Sa.
Who are David Herbert's colleagues at Roku?
David Herbert's colleagues at Roku include Cody Pereira, Sako Hanna, Muhammad Karrar, Purneeta Sachdeva, and Ralph Gilmore, Jr..
How can I contact David Herbert?
You can use AeroLeads to view verified contact signals for David Herbert at Roku, including work email, phone, and LinkedIn data when available.
What schools did David Herbert attend?
David Herbert holds Master'S Degree, Business Analytics - Marketing Concentration, Cum Gpa 3.785. from Duke University - The Fuqua School Of Business.
What skills is David Herbert known for?
David Herbert is listed with skills including Public Speaking, Leadership, Microsoft Excel, Microsoft Powerpoint, Microsoft Word, Research, Teamwork, and R.
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