I am an experienced Category Manager with a strong track record in driving product strategy, lifecycle management, and go-to-market execution within the Gaming Hardware and Peripherals industry. I excel in managing product portfolios, optimizing pricing strategies, and leveraging market analysis to identify growth opportunities. With over 7 years of experience in the industry, I have successfully collaborated with cross-functional teams in Sales, Marketing, and Supply Chain to achieve business KPIs and drive profitability.My background includes: ◆ Product Lifecycle Management: Expertise in managing the complete product lifecycle, from ideation and development through launch and end-of-life, ensuring a balanced and profitable portfolio. ◆ P&L and Category Management: Strong experience in managing category P&L, focusing on revenue growth, margin optimization, and market share expansion. ◆ Go-to-Market Strategy: Proven ability to create and implement go-to-market strategies for new product launches, including positioning, pricing, and promotional planning. ◆ Retail & Channel Strategy: In-depth understanding of retail partner dynamics and channel strategy, with a proven track record of developing and executing channel-specific product strategies. ◆ Data-Driven Decision Making: Strong analytical skills in utilizing tools like GfK and GSD to conduct market research, assess competitive landscapes, and inform strategic business decisions. ◆ Collaboration & Leadership: Extensive experience working with international teams and leading cross-functional collaboration to align on product and business strategies across multiple markets. ◆ Product Evangelism: Skilled in advocating for product lines and communicating value propositions to both internal teams and external partners, driving engagement and support. ◆ Technical Proficiency: Advanced skills in Excel for data analysis and reporting, PowerPoint for impactful presentations, and ChatGPT for enhancing productivity and communication. ◆ Passion for Gaming: As a hardcore PC gamer, I bring both professional expertise and personal enthusiasm to the gaming industry, understanding the needs and preferences of the gaming community. ◆ Flexible Work Arrangements: Open to relocation globally, and also remote work if needed, with the ability to adapt to diverse cultural and business environments.Fluent in English and Spanish, I am adaptable, proactive, and thrive in dynamic environments. I am eager to leverage my skills and passion to drive growth and innovation in global Category Manager roles.
Listed skills include Microsoft Excel, Teamwork, System Administration, Productivity, and 20 others.