Emily Johnson Email & Phone Number

Dayton, Ohio, United States

- Run in-depth social campaigns and manage over $10,000 of advertising spend across multiple social platforms.- Participated in leadership and team training, including mentorship programs, software training, advertising training, and social best practices. - Conducted advanced social campaigns utilizing the Facebook Pixel to drive conversions, leads, and eCommerce sales. - Comfortable presenting reports and data findings to clients. Level-headed with tough questions and discussions. - Stay up to date on evolving social trends.

Dayton, Ohio Area

- Manage social media accounts and generate creative, original content on various platforms including Facebook, Twitter, Instagram, and LinkedIn for clients. - Manage a large portfolio of clients across a variety of industries.- Manage editorial calendars and outline monthly content plans for long-term success. - Choose and create photos, graphics, GIFs, and videos that align with the client's brand and aesthetic. - Lead in the development, execution, optimization, and reporting of multichannel social media campaigns to meet business goals and objectives. - Monitor and respond to comments, reviews, and messages in a timely manner.- Create, monitor, and optimize paid social media campaigns, using strategic targeting and budgeting to minimize cost and maximize ROI.- Analyze metrics monthly, quarterly, and annually in order to optimize results and ad spending, in return sharing successes and tips with the team. - Communicate with clients to understand their brand and social marketing goals.

Dayton, Ohio Area

- Create original social media content to promote, engage and inform across multiple platforms.- Responsible for creating original content for clients of a multitude of industries.- Assist Social Media Managers in checking online reviews for reputation management.- Created custom graphics to reflect the client's branding.- Engage with social media users to create conversations that align with clients' branding and marketing goals.

Dayton, Ohio Area

- Developed strategies and implemented campaigns across Facebook, Twitter, Google+ and LinkedIn. -Organically optimized services, website and page content for Google. -Wrote newsletters, blogs, client information sheets and promotional content. -Increased sales revenue by 40% and in a six-month period. -Increased Google referrals by 36% in a six-month period.

Bowling Green State University

- Worked with the Alcohol, Drug Addiction and Mental Health Service Board of Wood County on a campaign for the Wood County heroin and prescription drug epidemic in BGSU Public Relations Capstone Course. - Winning proposal chosen by the ADAMHS Board to be implemented in Fall of 2016.- Strategic planned for a year-long campaign aimed at addressing a nation-wide epidemic and providing services to those affected. - Designed a flipbook, proposal, t-shirt and multiple posters using skills in InDesign and Photoshop.

Bowling Green, Ohio

PR Coordinator at Bowling Green State University's Public Relations Student Society of America, PRSSA. - Operates PRSSA social media, showcase PRSSA activities and workshops. - Network with business professionals to coordinate networking trips and potential internships.- Mentor to PRSSA student-run firm, Falcon Communications. - Communicator to members informing of upcoming meetings, potential jobs and internships.

Bowling Green, Ohio

My position with the Live Wire Concert Series is to work with a team of individuals to help market to students and members of the surrounding communities to promote live shows, the Live Wire brand awareness and unknown artists. - Design all concert posters and handouts with Adobe Photoshop and Adobe InDesign. - Delegate a Promotions Team to monitor quality and responsible work.

Bowling Green State University

Apart of JOUR 3400 Student Service Learning Project to work with a non-profit organization to develop their communications and social media presence. We Are One Team is a non-profit organization devoted to promoting social justice issues through the power of sports.

Kettering, Ohio

- Helped move the Parks, Recreation and Cultural Arts, PRCA, department into the digital world by contributed in creating content for the launch of PRCA’s “Play Kettering” application. - Wrote news releases, event calendar and Facebook advertisements for Kettering PRCA events. - Conducted research on Kettering PRCA’s events, activities and classes in attempts to determine what events and classes needed to publicized.

Bowling Green, Ohio

- Wrote feature articles and editorials.- Collected data from numerous sources for hard and soft news. - Contributed in feature aimed on educating and featuring BGSU students and alumni.- Organized and operated BG News social media using Tweetdeck and Facebook