Eric Cushing Email & Phone Number

Riverside, California, United States

Customer-facing technical specialist and innovation project manager for North American labeling and packaging partners; supporting development and implementation of new products and processes for pressure-sensitive labels, shrink sleeves, in-mold labels, and cut-and-stack labels.

Greater Los Angeles Area

Front-end product innovation responsibilities for projects at all stages, from ideation and concept development to design, research and project management. Provide leadership, market insights and process management to drive creative strategy, project planning and customer engagement.

North America

Responsible for building and leading various design projects, research activities, and innovation processes that drove the front-end workstream.MARKET INSIGHTS & CONCEPT DEVELOPMENTLed development of new product concepts and defined their testing requirements; managed internal and external design and innovation resources; led translation of insights into opportunities for new products/services; supported front-end roadmapping and commercialization alignment.IMMERSION & USER-CENTERED LEARNING Directed user-centered learning and engagement efforts; identified SMEs in new growth areas, built relationships and facilitated-cross functional immersion events, brokered content and affiliate programs, developed new user journeys and the look/feel/experience for products, events and brands.BUSINESS STRATEGY & NEW GROWTH PLATFORMSSpearheaded development of a balanced pipeline of future growth platforms; led multidisciplinary innovation scouting teams assessing emerging products, technologies and market needs; led process to identify and extract innovation from underutilized brand and technology platforms.

Avery Products Corporation, Brea, California

Responsible for identifying new applications and consumer targets, developing user journeys and translating them into new value propositions for products, services and experiences. I designed and built physical product concepts, experiential wireframes and mobile/desktop mockups for user testing. I created and pitched businesses and brands, using new technology to engage new markets.

Avery Consumer Products, Brea, California

Conceived and developed concepts and research strategies for new products, services and offerings, supporting multiple business units, spanning hardware & DIY, education & student solutions, office products, file & information management. I translated the needs and behaviors of consumer and business users into market insights and products, I led rapid prototyping efforts, using iteration and experimentation to design solutions that elevated user experience and increased market value; I identified, sourced and incorporated new materials and technologies into cross-functional design and engineering workflows, I generated and protected key intellectual property, authoring invention disclosures and patents.-- EXAMPLES --● Sticky note, dry erase and note-taking products; competing with Post-it, Expo, Board Dudes, etc.; produced significant intellectual property.● Wall hooks, picture hangers and wall mounting solutions; better than 3M Command, Velcro, etc; produced significant intellectual property.● NFC-based file and picture storage/sharing solutions and mobile experience.

Avery Research Center, Pasadena, California

Led the design and fabrication of prototypes using 3D printing, handcrafting, machining, industrial inkjet and wide-format printing systems; translated complex technologies into easy-to-understand graphics, props, stories, highlighting key principles and end-user benefits.-- EXAMPLES --● HF and UHF RFid scanning hardware, packaging and container RFid tag integrations for pharmaceutical and medical device industry to ease upstream compliance and simplify end-user experience.● E-paper / E-ink displays designed into POS, retail and merchandising fixtures for customers like Walmart, Target, Lowes; enabling pricing automation and tailored shopping experiences.● Graphic representations of complex manufacturing processes for thin-film batteries and active beauty products, targeting customers like Estee Lauder, Colgate-Palmolive, Unilever, etc.

Los Angeles, California

Worked with trial consulting team and subject matter experts to design presentations, optimize layout of data and create conceptual graphics to clearly illustrate facts and positions for use in legal proceedings.

Minneapolis, Minnesota

Designed gift cards, print ads, greeting card templates and in-store signage across a variety of hardlines categories for Target, Target Photo, XBox and more.