Marketing Team Leader
CurrentMarketing Team Leader responsible for leading the marketing activities of the company. Responsible for managing a Marketing Team of 4 people and product/marketing communication to every department. Catalog & flyer management and creation, overseeing the design of more than 25 catalogs over 7 product categories. Catalogs & support flyers used by inside and outside sales team and distributors nationwide. Working with outside distributors for co-branded collateral pieces.Primary contact and creator for monthly national advertising programs in trade magazine publications.Managing website through HTML coding and Content Management software with a 30% increase in page view and new visits over 3 years.Overseeing direction of photo shoots for over 10,000 individual products. Editing color correction and retouching photos in Adobe Photoshop.Coordinate marketing programs with outside vendors and management. Build on marketing concepts developed by management; coordinate multiple platform marketing programs; brainstorm future marketing ideas along with management.