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Marketing specialist with a fashion background and a passion for storytelling. I leverage creativity, data, and strategic thinking to build and engage audiences.With expertise in copywriting and campaign creation, I have developed effective marketing materials such as emails, articles, ebooks, and ads. My work in social media also led to achieving a milestone of 2.4 million organic views on a single video.International experience in Canada, Italy, France, and collaborations with teams from Germany, Spain, and the UK have honed my skills in cross-cultural communication and global marketing.
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Copywriter GlobalAudacesSanta Catarina, Brazil -
Global CopywriterAudaces Mar 2024 - Present- Craft copy for all global marketing campaigns, targeting Europe, North America, and Asia- Produce engaging blog posts, ebooks, whitepapers, and social media articles- Develop high-converting ad copy, landing pages, and product descriptions- Create scripts for promotional videos and write copy for printed materials -
Co-Founder & Marketing SpecialistAtelier Antonieta Oct 2020 - Dec 2023Florianópolis, Santa Catarina, Brazil- Co-founded a sustainable couture fashion label with a fashion designer, driven by the desire to make high-end dresses more accessible through a successful rental system- Developed the brand positioning strategy- Managed high-performance digital marketing campaigns, using strategies such as content and influential marketing- Planned and executed social media content, including photo shoots, design and videos, achieving a milestone of 2,4 million organic views on a single publication -
Business ManagerKaffer Confecções Jan 2017 - Dec 2021Blumenau, Santa Catarina, Brazil- Led the strategic development of the B2B fashion brand positioning and visual identity- Managed product mix with over 200 items, pricing, and negotiation with customers and suppliers- Established and maintained strong relationships with stakeholders- Team leadership and new hires -
Office ManagerKaffer Confecções Aug 2016 - Dec 2016Blumenau, Santa Catarina, Brazil- ERP implementation and improvements to existing processes- HR and administrative tasks- Event organization -
Intern - Hr Inclusion & DiversityAirbus Group Jul 2015 - Nov 2015Toulouse, Occitanie, France- Content writing for newsletter (in English)- Support for Diversity, Inclusion, and Engagement departments- Organization of the events "Airbus Awards for Excellence" and "Elles du Futur"- Translation of documents and presentations from French to English -
Intern - Internal MarketingCassol Centerlar Jul 2014 - Dec 2014Florianópolis, Brazil- Writing articles and designing pages for a house organ for more than 2000 employees- Content writing for newsletters and corporate TV- Planning internal marketing campaigns- Relationship building with marketing agencies -
Intern - JournalismFederal University Of Santa Catarina Apr 2013 - Jun 2014Florianópolis, Santa Catarina, BrazilWriting news articles for the university website -
Freelancer - Web Content WritingContentools Feb 2013 - Dec 2013Florianópolis, Santa Catarina, BrazilContent writing for blogs, websites, newsletters and social media for different kind of businesses -
Intern - CommunicationGoverno Do Estado De Santa Catarina Feb 2012 - Feb 2013Florianópolis, Santa Catarina, Brasil- Content creation for corporate website- Writing, editing, and layout design for printed newspaper- Graphic design creation- Event organization
Fernanda Costa Skills
Fernanda Costa Education Details
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Marketing -
Marketing And Communication -
Bachelor Of Journalism
Frequently Asked Questions about Fernanda Costa
What company does Fernanda Costa work for?
Fernanda Costa works for Audaces
What is Fernanda Costa's role at the current company?
Fernanda Costa's current role is Copywriter Global.
What is Fernanda Costa's email address?
Fernanda Costa's email address is fe****@****bus.com
What is Fernanda Costa's direct phone number?
Fernanda Costa's direct phone number is +47333*****
What schools did Fernanda Costa attend?
Fernanda Costa attended University Of São Paulo, Università Ca' Foscari Venezia, Universidade Federal De Santa Catarina.
What skills is Fernanda Costa known for?
Fernanda Costa has skills like Organizational Communication, Online Journalism, News Writing, Content Marketing, Indesign, Premiere, Photoshop, Social Media Marketing, Translation, Copywriting, Microsoft Office, Endomarketing.
Not the Fernanda Costa you were looking for?
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Fernanda Costa
Data & Analytics Manager At Megaedu | Data Products | Business IntelligenceSão Paulo, Sp -
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Fernanda Costa
Head Of Customer Success | Top Elearning Voice | Organizational Development | Driving Business Impact, Maximizing ValueRio De Janeiro, Brazil2gmail.com, crossknowledge.com -
Fernanda Costa
São Paulo, Sp
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