Frank Emanuele Email & Phone Number

Cambridge, Massachusetts, Us

Cambridge, Massachusetts, Us

- Work with the rest of the Brand & Communications team to ensure that messaging is consistent and aligned with Wistia's values and voice, adapting and reacting to world events and shifting direction when necessary- Daily management of all social media platforms and tools—posting, reposting, scheduling, responding to comments, and jumping on social trends and topics- Build and oversee the social media content calendar and plan optimized content and campaigns that support initiatives across the business—product launches, releasing video series and podcasts, recruiting efforts etc.- Moderate, listen, and report on feedback and social trends to the team to help create content—written, video, and audio—that better serves Wistia's audiences' needs- Manage Wistia's social media budget for boosting content and sponsoring posts, come up with new tests, and share the results of findings with the team and company- Community management—daily engagement across channels with comments and direct messages, and management of live event engagement- Measure the success of social media marketing efforts by developing actionable KPIs and dashboards for program monitoring, sharing results with the broader team and key stakeholders regularly

- Produced, engineered & hosted 3 weekly podcasts with a combined audience of 20,000.- Host of Apple Podcasts' #1 rated podcast for the CW TV series "Supergirl," recognized by producers, writers, and stars of the series.- Worked with major media outlets including CBS, WB, and DC Comics to book interviews.- Managed marketing and promotions for podcasts, including display advertising and active social media presences with an audience of over 9,000.- Partnered with sponsors to launch successful ad campaigns which saw a 20% increase in referral traffic and a 10% increase in conversions over time.- Scouted for new podcast opportunities, recruited new hosts/producers, provided oversight to ensure quality excellence across the channel. - Worked 1:1 with developing hosts and producers to educate on podcasting best practices.

Boston, Ma, Us

- Re-launched company’s efforts to bring employer brand to life through paid & organic social media / digital programs (Twitter, Facebook, LinkedIn, Glassdoor, Indeed). Grew audience by 275k followers, a 78% increase.- Launched company’s first successful Instagram Stories program featuring authentic employee experiences.- Collaborated continuously with internal stakeholders (D&I, HR, Legal, PR) to create social content calendars that aligned to corporate messaging and priorities.- Managed external creative agency in the creation of 20-30 content pieces per month, as well as development of bespoke campaigns and activations including Team USA sponsorship, AWS ReInvent, and Boston HubWeek.- Established an ongoing community management and response strategy for Glassdoor and other channels with executive co-sponsorship.

Boston, Ma, Us

Boston, Ma, Us

- Established a best-in-class community management practice with a monthly unique reach of over 20 million.- Won company’s highest award for launching social media customer service program. Trained customer service reps to use social media. Program now handles 2,000 inbound customer messages monthly.Launched a Social Listening program that leverages competitive intelligence and consumer insights to drive key decision-making and promote quote acquisition among potential customers.- Managed implementation of enterprise-wide social media management software platform, and managed a cross-functional re-enablement effort when corporate needs shifted.- Worked cross-functionally to consult and execute on diverse sponsorships including the 2014 Olympics, FIFA, US Soccer, Antiques Roadshow, and more.

Boston, Ma, Us

Working with some of Likeable’s top clients to manage their social presence, execute their content strategy and create engaging content.We are an award-winning social media leveraging and word of mouth marketing firm. We have managed the social media presence of over 200 companies and have offices in 3 cities.Our Mission: To leverage social media and word of mouth marketing to create more transparent, responsive likeable companies, organizations and governments.Our Core Values: We are driven to excel in all we do. We exude passion in every interaction. Transparency guides us. We are thought leaders. We are likeable.We consult on, build, and execute plans to best leverage social media for leading brands such as 1-800-Flowers.com, Penguin, Things Remembered, and Neutrogena.We are a full service social agency. However, our core competency is helping brands create, distribute, cultivate and respond to text, pictures and videos which drive buzz, growth & action: likeable media.

Working closely with highly visible clients to develop and execute social media strategies, discovering and presenting trends in web data through use of listening software, maintaining and developing clients' social media pages.We are an award-winning social media leveraging and word of mouth marketing firm. We have managed the social media presence of over 200 companies and have offices in 3 cities.Our Mission: To leverage social media and word of mouth marketing to create more transparent, responsive likeable companies, organizations and governments.Our Core Values: We are driven to excel in all we do. We exude passion in every interaction. Transparency guides us. We are thought leaders. We are likeable.We consult on, build, and execute plans to best leverage social media for leading brands such as 1-800-Flowers.com, Penguin, Things Remembered, and Neutrogena.We are a full service social agency. However, our core competency is helping brands create, distribute, cultivate and respond to text, pictures and videos which drive buzz, growth & action: likeable media.

Maintaining social media pages for highly visible clients, discovering and presenting trends in web data through use of listening software, developing and executing strategies for brands to generate buzz

Queens, Ny, Us

Responsibilities included assisting fellow students in improving their writing skills as well as regular clerical desk duty.

Producing and editing video for weekly live webcasts, engineering live webcasts, coordinating live and pre-recorded video segments with on-screen talent, managing social media presences, podcasting, news reporting, blogging.

B.S., Magna Cum Laude, Communication Arts

High School Diploma